Ex Libris Agency

Ex Libris Agency is one of the Russian agencies in the field of media research and assessment of the effectiveness of communications. Ex Libris provides services in monitoring and analysis of media and social media, evaluation of PR activities, market research, analysis of competitors.

History

2015: Ex Libris Sets Apart Market Research Services

The media research agency Ex Libris announced in March 2015 the separation of marketing and sociological research into a separate area and the formation of a comprehensive proposal for market research.

The expanded Ex Libris package of analytical services included both desk research based on the collection and processing of information from open sources, as well as services for organizing and conducting qualitative and quantitative sociological research. Earlier, the agency has repeatedly implemented similar projects at the intersection of communications assessment and market analysis.

Services in the new business area are provided by Research and Development, which is working on infrastructure projects and expanding the agency's methodological and research capabilities.

"Media analysis, sociological and desk research complement each other well and provide an opportunity to analyze the effectiveness of public relations as fully as possible. A number of our clients receive a set of similar services, which allows them to conduct a full-fledged analysis and choose the optimal solutions in the field of PR. Now we are bringing marketing services into a separate direction, offering them to solve marketing problems aimed at improving the client's understanding of the market situation, "says Evgeny Larionov, Managing Director of Ex Libris Agency, commenting on the launch of a new direction.

2005

Since 2005, the media analytical agency Ex Libris has been providing monitoring and analysis services for media and social media for brands, government corporations and structures, small and medium-sized businesses.