Biography
12 years held the leading posts in Hayes Modems company.
After that Soares worked 16 years in Netgear company.
On October 2, 2019 the ZyXEL Communications company announced David Soares appointment to a post of the executive vice president for channel sales and marketing in the region of EMEA and North America. Soares who works in Zyxel since 2017 at a post of the vice president for sales in North America brought 30 years' experience of development of sales channels in two regions accumulated by it in the company.
On this post Soares together with the command will reveal opportunities for development of the channel and to develop the strategies allowing partners of ZyXEL to develop own business, to increase sales and to improve profitability. Principal direction of work in the channel for it is development of sales proposition of VAR resellers due to providing services with gradual transition of business of these partners to model of provider of services (Managed Service Provider, MSP).
Its command will closely cooperate with partners to find out how the company can increase the business, using resources of the current resellers. Special attention will be paid at the same time to promotion of a product family from cloud management of Nebula.
Zyxel is a supplier of network equipment who offers all portfolio of network products for SMB (medium and small business), beginning from gateways with expanded safety features, including all functionality of detection of a malicious code, and to the switches and access points supporting management from Nebula cloud. Nebula is a platform of management for our VAR resellers which will help them to pass to model of service providers. Zyxel as much as possible facilitates transformation from VAR to MSP, told Soares
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