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Education
Hiroki Miyaji graduated from Seinan Gakuin University with a degree in Economics in 1989.
Biography
1989: Coming to Matsushita Electric Industrial
In 1989, Hiroki Miyaji joined Matsushita Electric Industrial, which was renamed Panasonic Corporation in 2008. Prior to that, Panasonic was one of Matsushita Electric Industrial's brands.
2019: Appointment as CEO of Panasonic Russia
On March 28, 2019, Hiroki Miyaji was appointed CEO of the Russian representative office of Panasonic and president of the Panasonic Marketing CIS group of companies. This was reported in a press release received by TAdviser.
Junichi Suzuki, who had previously headed Panasonic Russia for four and a half years, moved to the post of Chairman of the Board of Directors and CEO of Panasonic Europe. Suzuki will also maintain strategic management of the company's activities in Russia and the CIS.
 | Having headed Panasonic's activities in Russia and the CIS several years ago, I saw my main task as stabilizing the company's position in a stagnating market and forming the basis for further growth.... In a new position, I will continue to pay attention to Russia and the CIS, which remain of fundamental importance for Panasonic Corporation, "said Junichi Suzuki. |  |
Hiroki Miyaji, in turn, expressed the hope that his more than 20 years of experience in emerging markets will help strengthen Panasonic's position in Russia and the CIS, as well as contribute to the achievement of global goals of the entire corporation.
Laurent Abadi, who led Panasonic Europe for 11 years, announced his retirement.
Prior to becoming head of the Russian division of Panasonic, Hiroki Miyaji served as director of Panasonic Greater Mekong Marketing & Sales, where he led the development and implementation of Panasonic's sales and marketing strategy in Myanmar, Cambodia and Israel. Previously, he worked in the head office and divisions of Panasonic in Southeast Asia.
Hiroki Miyaji will officially head Panasonic's Russian office on March 30, 2019.
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