3i Data Plexus

For March 3, 2017 3i Data Plexus is an information and analytical system for extraction, accumulation and information processing about competitive environment - a monitoring system and data analysis (Big Data).

On March 3, 2017 company 3i Technologies announced release of the serial version of IAS 3i to Data Plexus.

3i Data Plexus continuously monitors actions of direct competitors and main players of the market, helps quickly reveals the risks, events or trends influencing business development. A system simplifies flow analysis of diverse information and helps to make the weighed management decisions.

Screenshot of the software window, (2016)

A system is intended for monitoring of competitive environment, the analysis of various information from diverse sources and the help in company management or holding structure. 3i Data Plexus uses the artificial intelligence and models developed by specialists 3i Technologies. A system gives the chance to analyze dynamics of a market change, to predict and to react quickly to negative changes, to manage effectively reputation of the company, to increase quality of work of top management. Alexey Lyubimov, chairman of the board of directors of consortium 3i Technologies

3i Data Plexus analyzes a media field, social networks, specialized and industry blogs, processes information on tenders, tenders and purchases. A system allows to trace transactions M&A, various investments, simplifies work with the reporting, gives the unrolled picture of marketing activity of the rival companies, monitors the course of legal procedures.

3i Data Plexus is implemented on architecture of a hybrid cloud (Hybrid Cloud), and can be unrolled both on the party of the customer, and according to the cloud scheme. It is easily integrated with internal databases of the companies and corporate systems, such, ERP as well as CRM.

3i Data Plexus can work as the independent solution, and to be built in the existing corporate systems. CRM is more necessary to company management for implementation of managerial supervision and planning. It only disturbs non-management employees since does not bring practical benefits in the current work, but takes away time for administration. However, it is possible to use API and to fill CRM with relevant information on the customer; it will help account managers to be aware of what occurs in life of their clients. Thus CRM will become really useful tool for the manager and will not cause rejection any more.

The hierarchical structure allows to differentiate an information access for different categories of users. It is obvious that to the marketing specialist, different information is necessary for the sales manager and the company executive. At the same time, 3i Data Plexus is not a management system for a brand or monitoring of responses on social networks, and corporate solution for big customers who realize the value of a continuous flow of the "cleaned" target information for the solution of the current business challenges.