Aruba Meridian

Meridian is the platform for determination of exact location of the mobile device of the user. Works at a basis of data from the Wi-fi network complemented with Bluetooth Low Energy (BLE) indicators.

Meridian allows to interact with target audience much more effectively. Indicators define the next mobile devices and start a certain action. For example, the user can see on the device not just the scheme of stadium, and the exact location, hints and a route to the necessary point. Different scenarios of interaction with audience open new opportunities of service: so, at approach to shop the user receives the discount coupon or, walking on the museum, at any time can with mobile use the audioguide corresponding to his current location. For this purpose the companies publish in App Store and Play Market of the application with own services, and the user just installs them on phone.

The technology of microlocations found application on many large objects abroad. For example, the stadium in California installed 1300 indicators showing how to pass to the place where there is a bathroom and even what queue there. The oldest library of the university of Oklahoma in the USA equipped nearly 40 thousand sq.m of BLE mayachkami Square and created the proprietary application of NavApp. With its help visitors quickly find materials necessary for them, ways to halls, elevators and other objects.