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Blogun

Product
Developers: Element Group
Date of the premiere of the system: 2007
Last Release Date: 20.11.2014
Branches: Internet services,  Advertising, PR and marketing

The Blogun web service is the organizer of advertizing campaigns, largest in Runet, in a blogosphere. It is founded in 2007. Blogun is automatic service for advertizing in blogs, social networks and communities which allows to buy advertizing in large quantities, without negotiations with each blogger. It saves tens of hours to the advertiser and allows bloggers to earn more and to select interesting advertizing.

At the moment service has the biggest base in Runet numbering 95,257 platforms. From them more than 3 thousand platforms chiliarches. The general audience of platforms more than 29121008 people – is a little less than population of Sweden. And all this at your service.


A system allows to place any promotional materials:

  1. Video
  2. Audio
  3. Pictures
  4. Flash
  5. Widgets
  6. Text


And to wage different advertizing campaigns:

Standard advertizing

  1. PR (public relations)
  2. Virus crops (content distribution)
  3. Reviews (a feedback from consumers)


The set of settings allows to target advertizing most precisely. The personal manager will perform all work on setup for the VIP client.
Security of transactions for all: payment is guaranteed to bloggers and result to advertisers.
The budget of a successful campaign – from 15,000 rubles. Result: record in more than 100th top platforms. Audience scope: 150,000 people.

Blogun 3.0

The Element Group company provided to an oyenye of 2014 to partners and customers upgraded version of the known service "Blogun" – the tool for the organization advertizing both PR campaigns in a blogosphere and social media.


Image:Blogun main small.jpg


Version 3.0 is distinguished by the new intuitive interface which will help to create an advertizing campaign quicker and more effectively. Thanks to the new system of filters, it is possible to select advertizing platforms by a set of parameters: at the price, a class and type of a task, on indicators of popularity of the platform in search systems, on an activity rate of the blogger in the service 'Blogun' and many other. Now it is possible to configure templates of advertizing campaigns for the subsequent automatic purchase and to appoint own tags.


Image:Filters small.jpg


Besides, Blogun 3.0 broadened a range of advertizing platforms. Now creation of a campaign on a video hosting of YouTube, and in the near future – in Instagram is available to users.


For convenience of advertisers all platforms in new Bloguna version are separated into four classes: TOP, Business, Standard and House-keeper. Considerably also the quality of platforms improved, new indicators of popularity of blogs – for example, "The social capital" for accounts in LiveJournal are entered. We developed a new line of rates with monthly and single payment for convenience of advertisers. Also we propose complete solutions to which MassTweet packet – the simultaneous publication in more than 40,000 twitter accounts with indicators of Google PR from 3 to 7 belongs, for example.