| The name of the base system (platform): | Microsoft Dynamics CRM |
| Developers: | CMD-Soft |
| Branches: | Financial services, investments and audit |
| Technology: | CRM |
This CRM solution is intended for increase in efficiency and cost reduction of processes of selection and service of consumer, mortgage and car loans in work of the universal loan broker.
The solution includes the following functionality:
- Accounting of primary addresses of potential clients;
- Accounting and storage of all biographical particulars of clients of the company;
- Storage of history of customer relations and partners;
- Accounting of requests and the appeals sent to the insurance and estimated companies;
- Maintaining a card file of banks and their employees, including contact information;
- Calculation of parameters of the credit, proceeding from the conditions requested by the client;
- Storage of the reference book of credit programs of partner banks;
- Automatic printing of service provision agreements and acts of the performed works;
- Accounting and storage of necessary information on subjects to pledge;
- Storage and accounting of all documents on the client, the partner, subject to pledge in electronic form, including the scanned copies;
- Control of completeness of document packages;
- Ready business processes and system of notifications;
- Reports for reconciliation with banks, the insurance and estimated companies;
- The reports showing efficiency of marketing initiatives of the company.
The solution ensures functioning of branches of the company in the unified information system, considering at the same time regional features (parameters) of issuance of credits. Work of regional employees is flexibly regulated by access rights.
The solution allows to increase efficiency of the following processes:
- Involvement of new clients and customer retention in work;
- Implementation of additional (repeated) sales, including, coproducts, for example, insurance policies;
- Partner interaction of the company, including carrying out reconciliations and settlement;
- Conclusion of transactions and accomplishment of contractual commitments;
- Organization and carrying out marketing efforts.
The solution provides:
- Reduction of a sales cycle: from receipt of the request before issuance of credit;
- Reduction of time and labor costs on preparation of a document package in bank;
- Reduction of time and labor costs on preparation of the reporting;
- Independence of the company of the specific client manager;
- Increase in productivity of work of employees – users of a system.
The solution allows to increase customer service quality and to get competitive advantages for the account:
- Planning of calls, tasks, meetings with clients;
- Reminders on terms of consideration of documents by banks, insurance and estimated companies;
- Decrease in quantity of errors in documents and repeated submissions of documents in banks;
- Storage of the complete information on the client and all history of interactions and agreements with it.
