Google Store

2021: Preparing to open the first offline Google Store in New York

On May 20, 2021, Google announced the upcoming opening of its first physical store. It will work in New York in the summer of 2021.

At Google Store points, you can purchase smartphones, Pixel laptops, Pixelbook sports bracelets, Fitbit devices for a smart home Nest and other Google equipment. Seminars on the operation of the company's devices will be held there and repair services will be provided.

Many customers still want to test the equipment before buying, as well as find out how the device sounds and looks in their hand or on the table, the press service of the American company reports.

Google opens its first offline store in New York

Users will be able to shop in the online store, and then pick them up in the Google Store. In stores there will be racks where you can get advice on Google technology.

The number of customers in the store will be limited during the coronavirus pandemic, and it COVID-19 will be possible to enter the store only in a mask. It is also known that the first Google Store in New York will become part of the city campus in the Chelsea area. Over 11 thousand employees of the corporation live in it.

We look forward to meeting with our customers and their feedback on the store so that we can continue to explore and experiment with the capabilities of physical retail space and build on the experience gained, "Google said on its website.

According to The Wall Street Journal, Google previously had temporary offline stores in New York and Chicago, but the company opens a permanent outlet for the first time in its history.

Google decided to open its first offline store a year after Microsoft announced the closure of all its physical retail outlets and a desire to focus on online sales. Microsoft explained its decision by "strategic changes."^[1]

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