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Navicon FMCG TPM (Trade Promotion Management)

Product
Developers: Navicon

Content

Navicon FMCG TPM (Trade Promotion Management) (before Navicon Hermes) provides control automation with trade marketing.

2020

Availability in Yandex. Cloud

On May 19, 2020 it became known that Navicon developer and Yandex company. A cloud signed the partnership agreement. Based on the Yandex platform. The cloud of Navicon will offer clients infrastructure and platform services for storage and data processing, technology for speech recognition and the analysis of images using machine learning and also own solutions for pharmaceutical and the FMCG industries. Read more here.

Possibilities of Navicon FMCG TPM

Among opportunities there is Navicon FMCG TPM for May, 2020:

  • Data management of marketing agreements: the simple web interface of the solution Navicon FMCG TPM allows to browse and edit information on marketing agreements.
  • Document flow: the solution helps to configure scenarios of approval and to prepare printed form of documents that simplifies process of communication and allows to save the change history.
  • Consolidation of sales informations: Navicon FMCG TPM allows to consolidate sales informations by marketing agreements.
  • Management of a card of retail chain stores: the interface of the solution allows to support often changing information on structure of retail chain stores in current status.
  • Analytical packet: the analytical solution module of Navicon FMCG TPM allows to browse summary analytical reports according to marketing agreements, without leaving a control interface.
  • Integration with CRM: a system is easily built in the existing CRM.

Scheme of the solution, 2020