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Neirika Communication framework

Product
Developers: Neirika (Neyrika)
Last Release Date: 2018/10/29
Technology: BI,  CRM,  IP telephony,  SaaS - Software as service

Content

The cloud Neirika omnikanalnalny platform provides all methods of communications for business and also has ample integration opportunities at the expense of open API.

Modules as a part of the platform

Structure of the Neirika platform for October, 2018

Each of products (modules) is directed to increase in efficiency of sale and improvement of service of client service.

2018

Start of the module Omnichannel

The Neirika IT company, the developer of the innovative solutions for business, announced on October 29, 2018 Omnichannel start: tools which will allow to perform uniform communications on all communication channels. Owners of small and medium business will be able to test previously this development on a grant basis.

Omnichannel means seamless multimodal communication using different types and communication channels for all information flows used by the client that allows to perform continuous communication told in the company. Communication with the client can be begun in one communication channel, for example, it was ringing from mobile and to come to the end on other channels (data transmission according to Viber, mailing by means of WhatsApp).

Since November, 2017 several development stages of the module Omnichannel of the Neirika platform were carried out. 3 modules were originally created: consolidation of social networks (interaction interfaces with the third-party systems), a graphic cover, external API. The interaction interface with the third-party systems allowed to collect qualitatively information from different communication channels. The module of a graphic cover allowed seamlessly, by means of a single window to process and distribute the messages received from the outside between the staff of the company. API, in turn, is responsible for connection of third-party services and the cloud storage of data.

Developers of the company entered the additional functionality significantly expanding earlier mentioned module and, as a result, opportunities for business. Entered it: chat-bots, tunnels of sales (the instrument of marketing activation representing a chain of events for clients), the menu of self-service and widgets for the websites.

According to developers, when using the module of omnichannel: first, the risk of loss of history of communication with clients is excluded, and the company is capable to hold a situation on each client on control; secondly, the company gets rid of complexity of repeated switchings between communication channels; thirdly, thanks to Omnichannel the company receives cost reduction.

The omnichannel Neirika platform gives ability to integrate with the popular CRM systems. At last, there is an opportunity to create an interactive widget the hands. The designer of widgets for the website is a tool which allows to create personal icons for fast transition to private messages of messengers and social networks. It is possible to select independently color, the size, arrangement on the website and even animation of a widget. This widget can be branded according to the corporate style that will help to increase quantity of leads due to active clicks on this widget, noted in Neirika.

For adaptation and acquaintance to the module Omnichannel the company offers the clients its free testing.

Speech analytics

For July, 2018 in the Neirika platform the extensive functionality of Speech analytics for processing of voice traffic is implemented. This module performs the analysis and assessment of scripts of the negotiations used in technicians of sales and also makes service quality evaluation. The speech analytics defines an emotional component of a conversation, runs for keyword-based search, allows to create virtual voice bots and auto attendants (IVR) routed by voice.

Functionality in the field of expansion of types of communications

The Neyrika company gave on June 5, 2018 to small and medium business an opportunity of use of an omnichannel communication framework. Updating of a system includes the first functionality in the field of expansion of types of communications which clients of Neyrika will be able to use for building of own information infrastructure of business interaction.

In addition to expansion of communication links, within a system possibilities of increase in their efficiency due to use of "robotization" appeared: the module of automatic call-down, modules of embedding of communication links in the websites (Internet representations) of the companies and the module of efficiency evaluation of marketing channels. All modules are own development of Neyrika company.