Office 24 Video Widget

Main articles:

• CRM (Customer Relationship Management System)
• Types and capabilities of modern VKS systems

2021: Development of online video consulting service

Office 24 has developed an online video consultation service (video chat), in which a visitor to the site can ask questions to the consulting manager, and a consultant can help the client, show the product or talk about services. This became known on August 20, 2021.

Advanced site owners use Video Widget to hold the client.

Video Widget (aka video chat, video call, video consultation) is a completely different approach to increasing the conversion of the site, in which a visitor can contact one of the consulting managers in video call mode to obtain information of interest to him, which only requires a camera and a microphone. At the same time, it does not matter from which device the user wants to receive video advice: from a personal computer or mobile device.

The service was developed at the Office 24 company and began to be introduced in the summer of 2021. Such technology erases the online barrier between the visitor of the site and the manager-consultant, creates the effect of a live presence in the store or office of the company. The manager can help the visitor with the selection of a product or service, answer questions in video call mode and demonstrate the product. This approach allows you to build trusting relationships with the customer, which increases the likelihood of completing communication with a purchase or order.

• More than 82% of buyers prefer to see a live consultation about a product or product than to read information about it;
• The conversion of the purchase of goods in the shopping cart reaches + 43% after direct video consultation;
• Site conversion reaches 20% or more (compared to other forms);

Video Widget is introduced to any site by analogy with text chats for sites.