| Developers: | Oracle |
| Technology: | CMS - Content management systems |
The cloud Oracle Maxymiser system allows to test, draw and personalize content, design or any elements of the website Using the data on behavioural characteristics collected by the Maxymiser system on the website in real time the pop-up windows and notifications containing relevant content and messages which attract visitors from the moment of their hit on the website are displayed.
Systems capabilities
- dynamic imposition of the website;
- analysis and collecting of statistics;
- banners with a reminder on the given-up search;
- recommendations about the history of purchases;
- analysis of behavior of users, A/B and MVT testing and optimization of scenarios;
- analysis of behavior of visitors (history of search and sensitivity);
- identification not of authorized users;
- binding of promo-companies of CRM to specific scenarios of Maxymiser
- integration with a system a cross of channel communications.
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