Rambler (Rambler.ru) LLM portal

2025

AI Assistant Dialog Box on Home Page

The Rambler LLM portal (part of the Rambler & Co media holding) presented a product function - a dialog box with an AI assistant on the main page, which answers users' questions about the news in real time. He forms responses based on data from verified federal media and Rambler's own materials, leaving links to primary sources. The service will allow you to receive accurate information even about those events that are happening right now, without falling for emotional triggers of fakes. Rambler & Co announced this on December 16, 2025.

The news AI assistant optimizes the process of searching for information in disparate verified sources. It is enough for the user to formulate a question in a single interface in order to get a structured and prompt answer. The question can be both abstract: "Tell me what the latest news of Russia is," and on any specific topic: "What did the President say on the program" Results of the Year "?," Or about what is happening in real time: "What is happening with the Moscow-Phuket plane?"

The service works on the basis neuronets Gigachat of Sberbank and is not limited to summarization of news: it can answer clarifying questions and give the context necessary for understanding. At the same time, there are links to sources by which users can learn more.

We create tools that make information consumption more convenient and honest for the user. It is important for a person not only to receive news, but to understand the meaning of the event and the most important thing is to be sure of the information. The dialogue AI assistant allows you to ask any question and immediately get a proven answer with links to verified sources. This is a technological step that helps maintain trust in the media in the age of fakes and makes Rambler an island of secure information, where they come for confirmed facts. The solution will help you learn about any event in a few seconds, be sure of the veracity of the details and not waste precious time, said Anna Ivanova, executive director of the Rambler portal, director of the content and technology department of Rambler & Co.

The launch of the news AI assistant is part of the strategic development of Rambler as the first LLM portal in Russia, in which artificial intelligence technologies expand user scripts, help consciously consume verified information and useful content, strengthen journalism and form new media service standards.

AI Assistant for Family Safety Training

In the academic year 25/26, the Rambler portal launched a mini-service on AI, which will help children learn the safety rules in the format of an exciting game with their parents. It is available in the Parents and Children section, to the right of the news feed. The widget will also be embedded in relevant articles on educational and family topics. The company announced this on September 16, 2025.

This Rambler portal service is not just a set of tips, but a complex system based on large language models (LLM). As of September 2025, world technology leaders are experimenting with generative artificial intelligence to create game scenarios, and the Rambler portal is transferring this innovation to Russian reality. The virtual assistant will prepare the child for real situations and show how to make the right decisions in difficult circumstances. Training scenarios are selected individually: the system takes into account the age, gender and environment of the child. For residents of the metropolis, these are situations in transport and shopping centers, for rural areas - questions about safety at school or on the street.

In fact, this is a transition to a new level of education and user interaction. In the AI service, we use language models in order to become an assistant in an important life situation, strengthen family ties and turn the process of knowledge into an exciting game with a child, said Anna Ivanova, director of content and technology at Rambler & Co, executive director of the Rambler portal.

The mechanics of the chatbot are simple and straightforward: parents and children are offered a series of choice questions based on real-life situations. For example, what if a classmate writes nasty things about a child? What if a stranger is added to social media? Or how to answer friends who call to the river without the permission of their parents? The user makes a choice, after which the AI assistant analyzes the consequences of each decision in detail, explaining which option would be correct and why. He tells parents how to build a dialogue with a child in order to explain the key safety principles as easily and easily as possible. This form turns learning into joint leisure, where parents are active participants, not observers.

2024: Implementation of GigaChat

Rambler&Co On December 26, 2024, the media holding announced the restart of Rambler. As a result of the use of neural network business model technologies GigaChat from Sberbank, it was transformed into an LLM portal. Users will now be able to access when artificial intelligence processing requests and solving various tasks.

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Фото: Rambler&Co

The main goal of the updated Rambler is to become an effective digital assistant that saves user time by providing structured information and relevant recommendations for various life situations. On the updated rambler.ru portal, as of December 2024, such functions as "Picture of the Day" based on verified sources, a news aggregator and thematic useful content, supplemented by built-in tools, are available.

Soon the site will have a personalized calendar in which you can integrate personal plans, and a smart news search, the task of which, instead of issuing a set of links, responds to specific user requests.

Society is overloaded with information noise that is only growing, Rambler offers a solution: structured, relevant content that helps you navigate events and quickly find useful information. The GigaChat service analyzes the flow of data from reliable sources and highlights key news, complementing it with contextual hints and explanations.

The modern rhythm of life requires instant access to accurate and structured information. Our portal offers a useful technological space where you can solve daily problems quickly, efficiently and safely, "she said.

AI module "What you need to know now": a news aggregator based on GigaChat helps the user learn key events in real time in the form of a news digest, and contextual hints from artificial intelligence allow you to immediately clarify the details.

The news module "The most important thing in the Runet" analyzes and shows the picture of the day from the presenters. MEDIA Russia Useful content on all topics with the integration of relevant services: from a mortgage calculator to booking and planning tools.

Rambler & Co media holding continues to develop the functionality of the Rambler LLM portal, striving to create a digital space that will help close many everyday needs of users.

In the near future: the launch of smart search, personalized solutions and the expansion of services that can become indispensable assistants in any life situations.

With the restart, Rambler will strengthen its position not only as a historically significant portal, but also as a modern technology product that uses the latest achievements for the convenience of the audience.