Developers: | NVision Group |
Technology: | BI |
On October 22, 2014 NVision Group submitted the platform for monetization of unstructured data (Big Data). The solution is implemented in one of the largest companies of Russia.
The Track-Browsing platform allows to process information and opens ample opportunities of receiving an additional profit. Since the beginning of 2014 the solution works for networks of one of federal telecom operators. Its implementation paid off for the first 6 months of operation. According to forecasts, within a year use of the platform will bring nearly one billion rubles of an additional income due to targeted advertizing, geoanalytical services, expansion and increase in demand for VAS services. Besides, the platform allowed to increase loyalty of subscribers and to reduce their outflow that in the conditions of saturated market is for telecom operators of one of priorities. The platform works with the depersonalized and depersonalized information.
"The companies are forced to store huge arrays of information. Long time – it was exclusively expensive article, but now we learned to benefit from this. Our Track-Browsing platform has ample analytical opportunities and allows to use effectively it in a number of the industries, for example, in the financial sector, retail, power, government institutions, etc.", - Kostrov Dmitry, the director of the department of ICT of NVision Group says.