VistaCreate (formerly Crello)

Crello is a visual online editor with which users can come up with a design for advertising and promotional materials using one of 10,000 ready-made templates. To do this, it will be enough to select the product you like and customize it for yourself: replace the text, select the background or change the color of the graphic elements. Photos can be found from a built-in search from the Depositphotos collection, where 65 million images are available. All images and graphics used once or repeatedly can be stored in your own profile to add them to your other designs an unlimited number of times. The finished design can be exported to JPG, PNG and PDF version for high-resolution printing.

In Crello, you can create your own graphics based on 30 ready-made formats: posts on the social network, illustrations for newsletters and brand pages, postcards, business cards, posters, flyers, gift certificates, banners for advertising online and print advertising. You can apply filters and other visual effects to images, delete or add design elements, change background images, and use a set of intuitive editing tools. It is not necessary to study the technical requirements for each case - the size and format of each design is already optimized and ready for use. The pattern set is constantly expanding.

Using Crello is free - it is enough to register or sign up for the Crello website through Facebook. Only additional design elements that the user wants to purchase will be paid - while the price for them will not exceed $0.99.

2019:1 million users

Online graphics and video editor Crello announced the breaking of the mark of 1 million registered users as of March 2019. The project managed to achieve such a result in just a year and a half (20 months) from the launch in the summer of 2017. For comparison, Twitter and Tumblr gained such a number of users in 2 years, and Facebook - in 10 months^[1].

More than 50% of editor users are in Europe (including the western and eastern regions, including the CIS countries), 32% are in South and North America (with maximum coverage in the USA and Brazil), 15% are in Asia and other regions. The global prevalence of the service is due to, including a set of fonts in different languages: Cyrillic, Hebrew, etc. Soon, the developers plan to add Arabic communications.

2018

At the end of 2018, the ability to work with animation and video was added for users, which became a distinctive feature of the product from its closest competitors.

2017: project start

The portfolio project of TMT Investments, Depositphotos, introduced in the summer of 2017 the graphic online editor Crello, adapted for the Russian market, with a Russian-language interface and Cyrillic script.

On June 15, 2017, Crello released an English-language version that received positive reviews from media in the United States, Germany, France, Italy, Spain, Poland, Latin America and Asia. Since the pilot launch of Crello, more than 100,000 users have already used the service. Crello is developed by a separate team of 20 specialists who are responsible for all areas - from the development and creation of templates to the promotion of the project. The team has an ambitious goal - to attract 1,000,000 users during the year.

Including through a partnership with Depositphotos, one of the benefits of the service is access to more than 80 million photos and several thousand videos, including Full HD quality, as well as in formats adapted to Facebook and Instagram Video Story.

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