Customers: Agropromeks Contractors: 1C: The first BIT (earlier 1C: Accounting and Trade) Product: BIT:CRM 8На базе: 1C: Accounting Project date: 2011/03
Number of licenses: 1
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The Following Functions Were Automated:
Customer relationship management (CRM)
Description
For the purpose of increase in efficiency of sales by automation and process optimization of customer relations BIT:CRM software product 8 was implemented. The product is created for the enterprises of the service industry and trade using "1C: Accounting 8" as the main accounting system and gives to such enterprises advantage in implementation of kliyentoriyentirovanny strategy.
The solution "BIT:CRM 8" — the tool for increase in efficiency of sales. Use of this system allows to obtain versatile operational information about a status of the customer base, volume and structure of sales, to organize the loyalty program, to control and adjust work of sales and other services.
Key features:
- Sales management and accounting in one program
- Sales plans
- Complete contact history with partners
- Personalisation of the relations
- Criteria of segmentation of the customer base
- Automatic filling of templates of commercial offers
- Problem definition to sales managers and control of their accomplishment
- Funnel of sales
- Efficiency analysis of marketing efforts
- Marketing polls and monitoring of customer satisfaction
Specialists of data center "Accounting and Trade" (AT) carry out installation of the software product and consultations on work in a system are given.