BRSM-NAFTA optimizes planning by a "cloud" product

On July 24, 2014 BRSM-NAFTA (Ukraine) announced network of refueling complexes implementation of the innovation "cloud" service Retail Optimization Cloud (ROC) for optimization of planning of a goods flow and assortment management.

Project Tasks

Retail chain stores in 2.5 months of work, using ROC, increased sales by 30%. Use of ROC provided growth in sales of BRSM-NAFTA network thanks to reduction of the missed demand, high-quality assortment planning, optimization of trade space and increase in goods availability on shelves. Effective management of sales and the range is based on process automation of the order of goods for a warehouse, goods control on shelves and monitoring of losses of sales and also an output of low-profitable products and to expansion of the range based on the automatic recommendations of ROC.

Project Results

"Rocprivlek us simplicity and convenience of implementation – to start use is necessary only an Internet access, and work with the interface of the program can be mastered in several hours. Besides, the cloud model of providing ROC does not require acquisition of any equipment. As a result, we increased sales in a short time" — Victoria Gavrilova, the project manager of BRSM-NAFTA network told.

"On start we decided to apply ROC to one commodity group on the scale of all retail chain stores. At this stage practical methods of management of stocks and representation of goods on the party of the customer were improved, – Tatyana Savushkina, the head Retail Optimization Cloud told. – The tested business processes modified for work in the conditions of the specific company became a basis for the plan of deployment of the autoorder for all range of retail chain stores. Also I want to note active participation of a project team of BRSM-NAFTA network thanks to which we completed the project ahead of schedule".