"Russia" provides to BAT field employees with tablets

On March 20, 2014 the Optima group announced completion of works on system deployment of marketing activity in "British American Tobacco Russia" company.

Project Tasks

The project supposed mass system deployment on mobile devices in all regions of the country and creation of a system of remote control of mobile devices.

Project Progress

Specialists of Optima Services deployed the Soti Mobicontrol server, held setup and testing of mobile computers, set on them specialized software of the customer then each device is packed and directed for use in dozens of the cities of Russia.

Project Results

"Optima Services participated in several of our projects and proved as the reliable partner. Last year the company successfully executed the project on IT support of a management system for production processes for BATH Russia factory in St. Petersburg. The new project on system implementation of support of marketing activities using mobile devices was implemented in extremely short time, and it is one more confirmation of a right choice of the contractor", - Pyotr Vasilyev, the IT cервисам "BATH Russia" manager noted.

"We believe that the experience of cooperation with "Russia" will be valuable BAT to the Optima Group. We expected strict requirements to project implementation, work with customers whose requirements are much higher than averages on the market, turned into our permanent practice, - Andrey Shandalov, the chairman of the board of directors of the Optima Group told. - And it is pleasant to us that expectations of the customer managed to be met. Cooperation with "BAT Russia" is strategic for Group, and we will work on in the long term as much as possible to broaden area of this cooperation".