Filip Morris Seylz Enda Marqueting optimizes budgeting using means of the business analysis

The Columbus IT company completed an implementation project of an automated system of budgeting of IBM Cognos 8 Planning within optimization of budget processes of Philip Morris Sales & Marketing Limited.

About importance and reduction of risks

Within optimization of budget processes of Philip Morris Sales & Marketing Limited, the company management made the decision on implementation of a modern automated system of budgeting.

As the most appropriate solution IBM Cognos 8 Planning was selected. Among key tasks which should be solved with its help - decrease in labor input of collecting, consolidation and approval of budget data; reduction of terms of formation, approval and approval of the budget of the company.

It was important to company management to reduce influence of a human factor - an error in calculations at budgeting of the company, providing transparency of a budget system for users, including regulatory authorities in the company.

As it was

Project implementation was carried out in several steps, including implementation in a budgeting system of basic and advanced functionality.

At the first stage the main objective was creation of a basis of a budget system in the volume which was already existing at Philip Morris Sales & Marketing Limited within Excel and Adaytum.

At a stage of formation of advanced functionality the solution architecture was optimized and the opportunity for work with several versions of the budget is provided, setup of individual interfaces of users is carried out. IBM Cognos 8 Planning allows to implement the "sliding" planning and also to load necessary actual data and reference books from the ERP system.

For expansion of opportunities of staff of Philip Morris Sales & Marketing Limited regarding management and control over finance, the scheme of the reporting with function of comparison of different versions of the budget and the indication of deviations was developed.

Outputs

A new system provides to users convenient tools for review of budget data and tracking responsible for introduction of critical financial information. The functionality of the solution IBM Cognos 8 Planning allows to accelerate process of formation of budget data several times.

"Fast and effective budgeting – one of the main conditions of development of modern business, - Sergey Likharev, the head of department of solutions on information management of IBM noted. - IBM Cognos 8 Planning will allow to increase efficiency of decision making, connected with financial activities of the company and to reduce time of creation of business models from several months to several days".