Customers: HM-advertizing Khanty-Mansiysk; Advertizing, PR and marketing Contractors: SofteX Product: Oktell Call-centerProject date: 2011/01
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The dealer center "SofteX" (Simferopol) successfully carried out remote implementation of call center of Oktell to HM-reklama companies (Khanty-Mansiysk).
Specialists of the dealer center "SofteX" (Simferopol), the partner company of Telefonnye Sistemy LLC (Moscow), successfully completed the project on remote implementation and setup of call center Oktell in HM-reklama LLC companies (Khanty-Mansiysk).
The HM-reklama LLC company is engaged in advertizing activity, placing the commercial information at stands at entrances of apartment houses. Promotional and informational stands are placed on foregrounds, reporting residents of houses necessary data and news of municipal bodies and commercial of services and goods.
During implementation integration of call center of Oktell with the CRM system of Terrasoft company was carried out, there was an opportunity to use possibilities (more 700th function) of a communication framework of Oktell via the interface of the CRM system. When processing telephone addresses, the staff of HM-reklama company uses dialogue forms which it is activated automatically at receipt of a call on a workplace. Thanks to dialogue forms the employee of a promotion company from first minute of communication with the client sees on the screen of the monitor all necessary information (contact data, the history of the previous addresses, dynamics of relationship and tp) and also can use the special algorithm of service configured under the specific client. Due to use of dialog boxes information processing rate considerably increases and process customer service becomes simpler.
> Using possibilities of a communication software platform of Oktell in call center of the client were configured Interactive Voice Response System, allowing clients of a promotion company to obtain round the clock necessary information without real-life communication with the operator. Using possibilities of IVR technology, the incoming call is routed on the necessary employee, reducing the level of non-core load of specialists of HM-reklama company.
Due to implementation of call center of Oktell in HM-reklama company, information exchange considerably accelerated, the quality and service rate of clients improved. This aspect promotes inflow of the new clients and increase in loyalty existing that is a key factor of successful development for the company.