Renaissance Capital (Renaissance Credit) (BonusBack)

The Renaissance BonusBack Credit program gives the chance to holders of cards of bank to accumulate bonuses which can be used afterwards, making purchases in sales points of partners of the program. From each operation on payment of goods and services to the participant it will be charged into the bonus account of 1% of cost of purchase in the form of bonuses, and under the terms of the special actions which are carried out by bank and partners of the program – up to 20%. The saved-up bonuses can be exchanged afterwards for a discount which size is determined by the card holder, paying goods or services in sales points of partners.

"In our country the level of financial literacy of the population for the last few years considerably grew. And today consumers, selecting the credit card, even more often look at additional options which do it by more profitable payment instrument in comparison with cash. Our loyalty program "the Renaissance BonusBack Credit" allows clients to earn an attractive reward for use of the card – a discount to 99% at partners of the program, for example, upon purchase of electronics or at payment at fast food restaurants. We expect that it will stimulate holders of our cards more often to use them at commission of daily purchases that will raise a customer loyalty both to the card, and to bank in general, – Vladislav Verbin, the senior vice president for development of credit banking products commented on Renaissance of the Credit. – The Renaissance BonusBack Credit program is the important project contributing to the development of card business of bank and aimed at promoting of cashless payments among our clients".

As the solution designer on automation of the rewards program of loyalty "the Renaissance BonusBack Credit" which includes the system of processing of bonus points and information and technology partner interaction the RapidSoft company having wide experience of implementation of similar projects in bank, insurance, retail and other industries acted.

"The Renaissance the Credit" became one of the first banks - partners of the bonus BonusBack system, so, his clients the first will estimate advantages of bonuses upon purchases according to cards of bank. It is important that we not just automated the loyalty program of "turnkey" bank, but also provided ready network of write-off of bonuses. Already today clients of bank can spend bonuses and participate in actions of retail partners of BonusBack which number grows", - the CEO of RapidSoft company Roman Vasilyan reported.