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Project

The agency of direct communications "DM BASIS" implements the solution Softlogic.CallCenter

Customers: DM BASIS of CRM

Product: Softlogic.CallCenter
На базе: Softlogic Archimedes

Project date: 2011/05

The Softlogic company announces project completion of implementation of the universal platform of automation of contact centers of Softlogic.CallCenter. Within this project end-to-end process of work of operators more hotly than lines was automated.

The implemented functionality allows:

  • Make qualification of the entering and outgoing calls on the configured scenarios;
  • Messages the customer base and to trace customer appeal history;
  • It is flexible to manage waiting lists and tasks;
  • Make setup of briefs and questionnaires;
  • Make automatic call-down of the customer base and polls;
  • Unload the preconfigured reports;

The technology platform of Softlogic.CallCenter has open interfaces and the built-in technologies of development of business applications. Existence of own flexible and scalable technologies allowed to create the solution which is most precisely meeting needs of the customer in the minimum terms. Having implemented this solution, the BASIS DM agency received a technology platform which allows to adapt easily work of operators for tasks of each marketing project, for requirements of different clients. At the first stage a system is used for creation of the center of a customer loyalty of one of large European producers. On the next stages the solution Softlogic.CallCenter is going to be used for implementation and other large-scale projects of the agency.

"Owing to specifics of the marketing services provided by BASIS DM company for us it was important to select the solution which would allow to arrange quickly functionality of a system under needs of our clients and each separate project", - Maria Kondrashova, the manager of projects of DM says BASIS of CRM;

Use of open interfaces for integration from almost any automatic telephone exchange allows to protect investments to receive a flexible and scalable solution which in case of increase of loading can be postponed for more productive technology platform.

The technology platform of Softlogic.Archimedes is the cornerstone of the solution Softlogic.CallCenter that allows to guarantee to customers the minimum project risks and an ability to manage changes of the business application. Customers in process of growth or change of the business have an opportunity to add necessary business of functionality on demand without any investments into changes of a technology platform. Similar advantage seriously reduces investments into software at an initial stage of implementation of the business application and guarantees their protection.

"Solutions and technologies of Softlogic company provide serious competitive advantage as to us, and our clients" - Klimentyev Kirill, the director of DM says BASIS of CRM;

"Developing own technologies and solutions for business automation, first of all we focus on architecture of the offered software products. Eventually success of any project on automation of the organization depends on that how fast and qualitatively implemented system can will change in the course of its operation", - Andrey Prokofiev, the manager of projects of Softlogic says