Football club "Zenith" and "Operator Gazprom ID" will launch a joint development of a super application

2024: Agreement on the development of a digital product "Application" Zenith "

Operator Gazprom ID and football club Zenit will launch a joint development of a super application.

The agreement on the development of the digital product "Application" Zenith "" was signed on June 7, 2024.

Thus, a mobile ecosystem will be created in the application, which will unite sports clubs under the Zenit brand. When creating the application, SuperApp technology with communication, entertainment and commercial functions will be used - a single platform will cover all the needs of blue-white-blue fans.

Zenit expects that over the year of operation, the social network will gather at least 3 million users.

Personalization will be a key feature of the application. During registration, the user will choose his interests, on the basis of which his feed will be formed from team news and posts of other users. In addition, in the application it will be possible to exchange personal messages, set reactions, maintain a calendar of sports events and follow the matches of your favorite team.

The "Match Center" section will become the main one on the days of the games not only for fans at the stadium, but also for those who watch the match from home. "Match Center" can also become a tool for integrating bloggers who can launch text broadcasts of the match.

The development of basic functions will begin in the summer of 2024, and in the spring of 2025 the application will be available to all fans of blue-white-blue.

This is not an attempt to replace Telegram or the VKontakte community. We will create a product that is different from such communities. The application will include sections of professional sports, which will include all our professional teams. There will be a section of youth youth sports, a large section of amateur sports and a socio-cultural section in which information about exhibitions, museums, concert halls, as well as restaurants and cafes will be published. We have already agreed with the restaurateurs of St. Petersburg that they will also enter this community, "said Alexander Medvedev, president of the Zenit football club.

Zenit has long been more than just a football club. Zenit teams support all over Russia, and with the help of our application it can be done much easier. We will create a digital space for blue-white-blue fans to communicate and give everyone the opportunity to join this amazing world. We are glad to cooperate with FC Zenit, which turns 100 in 2025. It is to this date that we will coincide with the launch of the application, "said Andrey Vetoshkin, General Director of Gazprom ID Operator LLC.