WPP Group

WPP provides a full range of advertising and marketing services, including advertising budget management, public and government relations, partnership marketing, brand management and digital communications.

Performance indicators

The revenue of WPP Group, which primarily manages networks of advertising agencies, in 2014 exceeded £11.5 billion (more than $19 billion), operating profit - £1.5 billion (almost $2.5 billion), net profit - £1.2 billion ($1.9 billion).

Business in Russia

Main article: WPP Russia

In 2015, a single office was formed in Russia to coordinate the work of all assets of the group.

History

2011

In 2011, income from WPP digital services was estimated at $4.8 billion, which is about a third of the group's total income, estimated at $16 billion, the group said. The company plans to bring the share of digital media in revenue to 35-40% over the next five years.

In total, in Central and Eastern Europe, WPP employs 6 thousand employees (May 2012). With a total income of $600 million. WPP occupies a leading position in the advertising industry of this most important region for the holding.

2013

WPP is a group of communications companies with a turnover of $72.3 billion and a net profit of $17.3 billion (according to 2013 data). WPP employs 175,000 people working in more than 3,000 offices in 111 countries.