Biography
Irina Mysina graduated from the Moscow Institute of Electronics and Mathematics with a degree in engineer of electronic computing devices.
In 2005-2011, she served as commercial director of the New Media Straz publishing house.
In 2011-2015, she worked as the commercial director of the video ad seller Gazprom-Media Digital.
Later, director of Internet business development at the advertising holding Dentsu Agis Network and sales director of Esforce Holding.
In July 2017, Irina Mysina became a partner in the OTM group and headed Video Target as CEO.
"The fact that independent companies specializing in programmatic procurement of video advertising are not represented on the Russian market today opens up a lot of opportunities for teams such as ours, ready to quickly and aggressively seize leadership in the free segment," says Video Target CEO Irina Mysina. - Video advertising and programmatic procurement are two areas that for several years have remained among the most dynamically developing segments of the online advertising market. Therefore, we are confident that our expertise, combining both areas, the quality of programmatic technologies, client service and reasonable pricing will be in demand by the market. "
As of October 2022, Deputy General Director for Strategic and Corporate Development of the company Igronik.
| The site content is translated by machine translation software powered by PROMT. The machine-translated articles are not always perfect and may contain errors in vocabulary, syntax or grammar. Read original article If you find inaccuracies or errors in the results of machine translation, please write to editor@tadviser.ru. We will make every effort to correct them as soon as possible. |