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Project

Nielsen transfers 56 thousand employees from Microsoft Office on Google Docs

Customers: Nielsen Holdings

Media, TV and broadcasting

Contractors: Google
Product: G Suite (before Google Apps)

Project date: 2017/06

At the end of July, 2017 it became known of transition of Nielsen Holdings to office software of Google which succeeded products of Microsoft. The innovation concerned all 56 thousand people working in the company.

For example, instead of Microsoft Word and Excel the staff of Nielsen began to use Google Docs and Sheets, and Skype was replaced by applications with similar functionality, including Google Hangouts.

According to the Chief information officer of Nielsen Kim Anstett, young workers aged up to 35 years to which share about 60% of the staff of the company fall helped to pass to Google services.

The Nielsen research company refused Microsoft Office for benefit of software of Google
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The young people having experience with Google come to Nielsen. We see how Google services became the excellent tool for hiring — Anstett noted.
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Involvement of Nielsen as the client became a rare victory of Google in fight for big corporate customers against Microsoft. The last has four times higher share in the market of office software in comparison with Google (data of Gartner which were provided on July 28, 2017 by the Bloomberg agency).

According to the head of department of development of G Suite Prabhakar Raghavan, by the end of July, 2017 G Suite packet (enter it Google Docs, Sheets, etc.) has 3.5 million clients using services on a paid basis. In January the audience was measured by 3 million users. Sales of G Suite at the end of 2016 in Gartner estimate at $1.6 billion. Google does not disclose sales amount.[1]

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