Payments through SBP on the Stoloto website and mobile application almost completely replaced Apple Pay and Google Pay

2022

The growth of the share of ticket sales online through the SBP in four months reached 20%

Payments through SBP on the site mobile application and in "" Hundred-lotto almost completely replaced and. Apple Pay This was Google Pay announced on July 12, 2022 by the company. Hundred-lotto

The share of ticket sales under the Stoloto brand online through the SBP in four months has grown sixfold and reached 20%. The leaders in the number of payments were Sberbank and Tinkoff Bank. At the same time, more than half of all payments passed through Sberbank.

Payment functions using SBP on the main and mobile versions of the site became available to users back in July 2021. Since March 9, 2022, such an opportunity has appeared for users of the Stoloto mobile application on iOS and Android platforms.

In the context of the shutdown of foreign payment services, Stoloto promptly ensured the possibility of switching to Russian payment solutions for users of its digital platforms. This was achieved thanks to the operational connection of the SBP to pay for state lottery tickets distributed under the Stoloto brand. If in March 2022, when paying for tickets of state lotteries, the share of payments through the SBP was 3.5%, then in the next three months it has already grown to 13%, and by the beginning of the second half of the year it is already 20%. Thus, the share of payments through the SBP almost approached the figures of Apple Pay and Google Pay - before it left the Russian market, contactless payments on the main and mobile versions of the site stoloto.ru with their help amounted to no more than 30%.

It is easy to use the SBP when buying a lottery ticket - when paying, you need to click the "All Ways" button, select the SBP from the proposed list, then indicate the partner bank and confirm payment in the bank's application, following its instructions.

For our consumers, SBP has become a convenient alternative to Apple Pay and Google Pay. As of July 2022, almost 2 million tickets per month are purchased in Stoloto e-commerce through the fast payment system, which allows us to maintain high growth rates in the category, as well as high satisfaction rates for our consumers, "said Albert Usmanov, director of e-commerce at S8 Capital (which includes Stoloto).

The possibility of payment through the SPB in the mobile application

The distributor of all-Russian state lotteries "Stoloto" and the payment service Fast Payment System (SBP) provided Russian participants in state lotteries with the opportunity to pay for lottery tickets on all possible online platforms "Stoloto," which the latter announced on March 14, 2022.

Payment functions using SBP on the main and mobile versions of the site stoloto.ru became available to users back in July 2021. Since March 2022, such an opportunity has appeared for users of the Stoloto mobile application on iOS and Android platforms. This will allow Stoloto to offer state lottery participants to use another fast and convenient method of cashless payment in a mobile application.

The work of the SBP is aimed at developing affordable and convenient payment services. Connecting this payment method to the Stoloto mobile application will expand the capabilities of users, "commented Dmitry Kolesnikov, Director for the Development of Innovative Services of the National Payment Card System (NSPK is the operational and payment clearing center of the Fast Payment System).

Now the speed, comfort and reliability of translations through the SBP are also available to Stoloto users on all digital platforms. Thanks to the SBP, participants in Russian state lotteries can be confident both in the passage of their online payments and in their safety, - said Yaropolk Rush, director of customer experience development at Stoloto.

Since 2014, all lotteries in Russia have been state-owned, organized by the Ministry of Finance of the Russian Federation and the Ministry of Sports of the Russian Federation, and they are held under state supervision of the Federal Tax Service of Russia. State lotteries under the Stoloto brand are a significant source of replenishment of the budget of the Russian Federation in order to finance socially significant objects and events, including measures to develop physical culture and sports, sports of higher achievements and a system for training the sports reserve - thus making a proportionate contribution to improving the quality of life of Russians. The listed targeted deductions from lottery activities to the budget of the Russian Federation by the total cumulative total at the end of 2021 amounted to 17.6 billion rubles. The total volume of the listed deductions and fees to the budgets of different levels of the Russian Federation (including targeted deductions) from lottery activities by the total cumulative total at the end of 2021 amounted to 37.2 billion rubles.

2021: Connection to SBP and SberPay

On September 20, 2021, Stoloto announced the connection to the Fast Payment System (FPS) and the SberPay contactless payment service.

As part of the digitalization and digitalization of the user experience, Stoloto is working on connecting current methods of paying for lottery tickets. Now any participant in the state lottery can safely pay for lottery tickets on the Stoloto website in a matter of seconds.

Payment functions using SBP and SberPay are already available on the main and mobile versions of the site, in October 2021 the function will be available to users of the Stoloto mobile application.

We are constantly working to improve the quality of customer service, providing our participants with the opportunity to purchase lottery tickets and receive winnings online, since every month about 9 million people purchase lottery tickets on the official website and in the Stoloto mobile application. Connecting payment methods such as SBP and SberPay, along with existing ones, payment systems Visa Maestro,, MasterCard"," World as well as services,, and Apple Pay YuMoney Qiwi Purse others, allowed us to provide participants with the full range of convenient and safe payment methods. We will continue to work on the introduction of current payment and winning formats, responding to the requests of the consumer of digital products, "said Varvara Basanovich, Operating Director for to marketing Stoloto.

State lotteries are a significant source of replenishment of the budgets of our country at different levels. The money goes to finance socially significant objects and events, including the development of physical culture and sports. Thus, lotteries make a significant contribution to improving the quality of life of Russians.