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Russian Post: Personal account for individuals

Product
Developers: Russian Post
Date of the premiere of the system: 2022/12/22
Branches: Internet Services,  Logistics and Distribution

2022: Personal Account Launch

On December 22, 2022, the Russian Post launched a personal account for individuals on its website, which is arranged on the principle of "one window." Now you can issue parcels and letters online, order delivery, as well as see the list of active and accessible services in a single window.

Previously, services and services were in different tabs, customers had to spend time to find the section of interest. With the help of a personal account, it has become more convenient to track parcels and letters, issue power of attorney, create appeals, write out newspapers and magazines, and see progress in the bonus program.

In the future, it will be possible to adjust your personal account for yourself. For example, change the order of displaying statistics, the list of connected services. This allows you to simplify the user path as much as possible and take into account the individual features of each client depending on his interests. Also, a search by site is available in the office.

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Our goal is to create a simple and comfortable tool with which it would be convenient to receive all available services in one place. When developing a personal account, we relied on the needs of customers and the most popular user scenarios and tried to take them into account, "said Alexander Shumilov, head of the web services department.
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