Epicstars: Marketplace Content

2023: Launch of the service for Russian brands "Marketplace content"

The company, Epicstars a developer and supplier of a specialized B2B solution for automated work with, blogosphere announced on March 9, 2023 the launch of the service for the Russian brands "-." As Marketplacecontent part of this service, Epicstars will offer domestic suppliers goods represented on large markteplays a comprehensive selection and coordination of influencers. As a result, Epicstars customers will receive a wider channel of promotion - both directly on trade the sites and in a more traditional format (). social networks

Illustration: eddu.io

The relevance of this service is due to a number of factors. So, according to to analytics marketing specialists Epicstars, as of to data February 2023, trading platforms play a significant role in the media space, becoming a serious advertisinginformation carrier. Moreover, many companies see them as already established media, where a wide range of promotion tools are available to suppliers: - and photo video materials, text descriptions, marketing holding stocks, price management mechanisms, obtaining analytics, etc.

On the other hand, the consumer seeks to obtain more information and independent assessments about a particular product or seller and, accordingly, seeks information in other sources, primarily in social networks.

For years, building adaptive targeted communication between advertisers, venues and authors has been and remains a key know how of Epicstars. The results of this work are based on the capabilities of an intellectual platform using artificial intelligence, a wide coverage of existing bloggers, advanced analytics and high-quality own expertise.

Using this service, Russian companies receive an integrated package that combines the capabilities of professional bloggers in the field of advertising promotion, creation of photo, video and text content. At the same time, Epicstars takes over the routine work to ensure end-to-end interaction between all participants in the process.

Professional work with marketplaces is not an easy task. First, each of them has its own requirements for the content being placed; secondly, this information must be integrated with other marketing channels; thirdly, constant adjustment is required to work in this area. At the same time, you need to conduct systematic work both with groups of bloggers and with each author individually. Finally, you need to connect and manage different formats flexibly. Solving all these problems takes effort and time. That is why more and more companies entrust such work to professional agencies capable of performing it at the proper level.

Since March 2023, this Epicstars service is available to all Russian enterprises and organizations, and the selection of the necessary tools is carried out in accordance with the needs of a specific organization.