Parshina Olga Nikolaevna

Parshina Olga Nikolaevna

Biography

Olga began her career at METRO Russia in 2005 as deputy manager of the METRO shopping center in Voronezh.

Since 2007, she has worked as a manager of a shopping center in Voronezh and Moscow, and since 2014, as a regional manager in various regions, including region. Moscow After 4 years, Olga became responsible for the Food Service division, which provides the strategic direction of delivery to professional customers.

In 2019, she was appointed to the position of head of the delivery to customers and direct sales division in the hotel and restaurant business segment.

In 2022, Olga moved to the position of Sales Director of Region 1.

Since April 1, 2023, Olga Parshina has been a member of the Board of Directors of METRO Russia as Chief Operation Officer.

2024: Metro COO

From April 1, 2024, Olga Parshina was appointed Operating Director METRO. The company announced this on May 14, 2024.

Russia and joined the Board of Directors of the company. Olga focused on managing 93 METRO shopping centers throughout Russia as multifunctional wholesale service centers for all types of customers, developing the direction of V2V sales - HoReCa and independent retail, and the development of the Bean franchise.

Olga has gone a long way from managing shopping centers in the regions to developing V2V direction, sales growth in the HoReCa segment under her leadership has doubled. Olga was able to build a strong team with unique competencies and launch a strategic project to transform the management structure of shopping centers. She knows all the processes perfectly from the inside and is aimed at long-term business development, "said Johannes Tolay, CEO of METRO Russia. - I am sure that with its appointment, the company will increase the efficiency of the shopping center, as the basis of multi-channel sales, strengthen the offer and assortment for customers, and also become a reliable partner for new growing B2B segments, such as canteens, fast food, etc.