BurService has automated sales processes based on the BPMSoft platform

2024: Implementation of BPMSoft

The company BurService has automated sales management and customer experience in a CRM low-code platform-based system. BPMSoft The project was implemented in partnership with. This was system integrator Softline Lanit Omni announced on May 28, 2024.

The migration to this CRM was carried out six months after the analysis of process-oriented solutions presented on the domestic market. The BPMSoft platform meets all customer requirements for functionality and user experience.

In CRM, on the basis of the BPMSoft Sales Management module, the company's business processes are automated: customer information and a complete history of interaction with them are consolidated in a single digital profile; tracking the status of transactions and the life cycle of contracts; the exchange of data on counterparties with related accounting systems is organized; You have configured the ability to quickly receive analytics using standard and non-standard system tools.

After switching to BPMSoft, BurService employees note a 75% reduction in reporting time. In addition, CRM allows you to speed up the adaptation of new colleagues and helps production managers with personnel changes. All the activities of employees are recorded in the system, which means that the risk of losing information is reduced: having taken up duties, the new manager opens the transaction card and immediately sees at what stage his predecessor stopped and what the next step should be.

The introduction of BPMSoft allowed us to create a single information field for all employees involved in working with customers and in business development. They have access to information on the scope of work for each contract, as well as an assessment of the project implementation. We were able to recreate the CRM functionality that was configured on the previous system at the time of its refusal to use it, said Alexander Kuznetsov, director of business development at BurService.

At the start of interaction with colleagues from BurService, we conducted a thorough analysis of the requirements, discussed the target vision of the system, and considered various platform options. As a result, we chose a solution suitable for the customer's tasks, and the first results from the implementation show that the choice was correct. The project team has made every effort to successfully complete the first phase of the implementation, and we are pleased with these results, noted Svetlana Ermakova, Head of CRM and BPM Solutions at Softline.

BPMSoft is a versatile solution that successfully adapts to the needs of various industries, economies including. oil and gas industry We are proud that CRM based on our platform has become a reliable tool for BurService in their desire to effectively manage sales processes and improve customer satisfaction. Our goal is to increase the competitiveness of companies by providing them with innovative technologies, told Yuri Vostrikov, CEO of BPMSoft.