Megagroup uses VK ID for registration and authorization in all projects

2024: Using VK ID

The VK ID service has become a key registration and authorization tool for all web development studio projects Мегагрупп.ру. The studio has connected VK ID login for customers in the e-commerce category and will provide a tool for new customers. VK announced this on July 16, 2024.

Мегагрупп.ру creates sites and landings for small and medium-sized businesses: online stores, marketplaces and other online sites. The studio has more than 50,000 active customers as of July 2024, of which 26,000 have registration on the site. 73.5 million users visit them every month. For these sites, VK ID was the first way to sign in.

VK ID allows entrepreneurs to save on developing their own solution and delivering SMS during authorization. The service simplifies the user's path, reduces barriers to registration and increases site security. For example, it reduces the risks of registering bots through tools for detecting them and anti-rutforce mechanisms. Thanks to VK ID, site owners can better understand their users: learn their interests, preferences and behavior patterns. This data allows you to more accurately customize advertising campaigns and make more personalized offers.

VK ID gives users the ability to log in to one click. To protect your account in your personal account, you can connect two-factor authentication and OnePass - sign in by face or fingerprint, view the history of active sessions and receive individual security recommendations.

In June 204, VK launched a single authorization service for business and site and mobile application developers. By connecting VK ID in a new office on the website of a single service, online platforms can offer users three options for quick registration and login: via VKontakte, Odnoklassniki and Mail.ru. A single VK ID service allows site owners to combine different methods of authorization in one product, increase conversions, optimize costs, and increase user and business security.