Ensi Cloud Advisor product recommendations increase conversion in Il De Bote online store

2025: Using Ensi Cloud Advisor

Commodity recommendations Ensi Cloud Adviser increased the conversion of adding recommended items to the basket in. This online store IL DE BOTE was Greensight announced on April 7, 2025.

Since the Ensi Cloud Advisor solution was introduced in the IL DE BOTE online store, the conversion of adding recommended goods to the basket has increased by 41%, and the negative feedback on the recommendations has decreased by 99%.

IL DE BOTE set the task: to introduce advisory mechanics ("They buy with this product," "Bestsellers," etc.), but with the possibility of deep customization. Because Standard Solutions in the market did not provide the necessary flexibility in configuring algorithms.

Based on Ensi Cloud Advisor, a modified version of the service was developed, thanks to which the customer received not a "boxed" product, but a tool with advanced personalization capabilities.

Ensi Cloud Advisor is an AI solution for personalizing recommendations in e-commerce. The system analyzes customer behavior, preferences, and purchase history to offer relevant items in real time.

Our priority is to continuously improve our customer experience. Therefore, we continuously improve the service, test new approaches and, together with Ensi, create solutions that are useful not only for business, but also for the end consumer, "said Kichigin Artem, Head of the Department for Implementation and Development of Client Products and Integration of IL DE BOTE JSC.

We highly appreciate the long-term partnership with IL DE BOTE. It is especially pleasant that our solution not only closed the current tasks, but also created the basis for the growth of key business metrics and increased customer satisfaction, - ​​​​​​​otmetil Egor Volkov, CEO of Ensi.