Kazan

Main article: Tatarstan

Tourism

2024: Number of tourists reaches 4.5 million

Kazan Mayor Ilsur Metshin at the end of January 2025 announced the achievement of a tourist flow of 4.5 million people by the end of 2024, which brings the city closer to the strategic goal of 5 million tourists annually.

According to Prime, according to SberAnalytics, tourists in 2024 made payments in the capital of Tatarstan in the amount of almost ₽31 billion, actively using the services of museums, shops, restaurants and hotels.

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Фото: Unsplash

More than a quarter of expenses fall on catering points, which are visited by almost 80% of tourists. This was announced by the director of the committee for the development of tourism of the city Daria Sannikova. According to her, the average check of guests in Kazan amounted to 1025 rubles. Spending of guests is also growing in accommodation facilities, shops, entertainment centers.

It is noted that in 2024 73.6% of tourists came from the regions of Russia (+ 8.6% by 2023). Most often, guests from neighboring and metropolitan regions of the country came to Kazan. The popularity of travel to the capital of Tatarstan and among residents of the Urals, a number of regions of the Central Federal District, the Southern Federal District, the Nizhny Novgorod and Kirov Regions is growing.

Over the past two decades, the number of guests of Kazan has increased 8-10 times. In 2005, when the city celebrated the millennium, about 500 thousand tourists visited it, and the hospitality sector was at the initial stage of development.

The city's development strategy, adopted in 2015, planned to reach 5 million tourists by 2030. However, the mayor of the city expressed confidence in achieving this goal in the next two years in the absence of unforeseen circumstances.^[1]

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