Web Development (Global Market)

Web Development (Russian Market)

Main article: Web development (Russian market)

2024: Global Web Development Market Size Exceeded $57 Billion for the Year

At the end of 2024, costs in the global web development market reached $57.31 billion. This is about 5% more compared to 2023, when expenses in this area were estimated at $54.48 billion. Such data at the end of January 2025 were released by Market Research Future analysts.

One of the main drivers of the industry is the ongoing digital transformation of enterprises, supported by the development of the global Internet infrastructure. Companies in all industries recognize the need to create high-quality sites and web applications to attract new customers and retain existing ones. The rapid development of e-commerce, intensified by various global events, such as the COVID-19 pandemic, also has a stimulating impact on the market. The need for effective digital marketing strategies, the need for search engine optimization and integration with social networks generate additional demand for professional web development services.

Another growth factor is the introduction of artificial intelligence and machine learning into the processes of creating web resources: such tools allow you to design more personalized and adaptive interfaces that increase user engagement and satisfaction. In addition, there is a general shift towards a closely interconnected online ecosystem. Against this background, there is an increasing demand for the services of qualified web developers who can create high-quality, visually attractive and functional websites.

The spread of smartphones and tablets creates the need to develop sites and applications optimized for mobile devices: more and more users interact with social networks, shop in marketplaces and consume content precisely using their portable gadgets. In addition, there is a growing need for cybersecurity services, as well as low-code and no-code platforms that allow non-technical users to easily create and manage websites. In general, as noted in the study, the web development landscape is rapidly developing, providing companies with new opportunities.

Analysts distinguish four key market areas: the development of a frontend (creating an external interface of websites and applications), the development of a backend (creating an internal part of a web resource), the development of a full cycle and a web framework. In 2024, the first of these segments provided revenue of about $15 billion. Almost the same amount - $14 billion - brought the development of the backend, while the development of the full cycle accounted for $12.5 billion. The dominant direction was web frameworks with an estimate of $15.81 billion. Significant players in the global industry are named:

• Google;
• IBM;
• Wix;
• WordPress;
• Atlassian;
• Oracle;
• SAP;
• Amazon;
• Microsoft;
• Alibaba;
• Adobe;
• Yahoo;
• Constellation Software;
• Salesforce.

From a geographical point of view, in 2024, the largest revenue was recorded in North America - $20.5 billion: there is a high concentration of IT companies and startups. In second place is Europe, where costs reached $15 billion. The third place went to the Asia-Pacific region with $14 billion. South America secured a contribution of $4 billion, the Middle East and Africa - $3.81 billion.

Market Research Future analysts believe that in the future, the CAGR in the market under consideration will be 5.19%. Thus, by 2035, web development costs on a global scale could increase to $100 billion.^[1]

2022: Global Website Creation Tools Market Size Valued at $2 Billion

At the end of 2022, the global market for website designers reached approximately $2 billion. More than a quarter of the total costs - $594.1 million - fell on the United States. Such data are given in the study of ResearchAndMarkets.com, the results of which were published on October 25, 2023.

Analysts consider specialized software tools designed to create web pages without knowledge of programming languages. It is possible to design sites using content management systems (CMS) and SaaS platforms (software as a service).

Global Website Designer Market Size Reaches Approximately $2 Billion

It is said that many factors contribute to the development of the global market for website designers. This is, in particular, the growing need for online portals for business operations, the ongoing digital transformation of enterprises, the need for personalized web systems, changes in online marketing, the growing spread of smartphones (stimulates the need to create mobile websites), the boom in remote work and distance learning amid the COVID-19 pandemic, etc.

ResearchAndMarkets.com believes that in the period from 2022 to 2030, the average annual growth rate in complex percentages (CAGR) in the market under consideration will be 8.2%. As a result, by 2030, the global cost of tools for creating websites will reach $3.8 billion. In PC and mobile site segments, CAGR is expected to be 7% and 9.5%, respectively. At the same time, in monetary terms, the contribution of the PC segment will reach $1.9 billion. From a geographical point of view, some of the highest growth rates will show: China the CAGR will be 9.6%, and the market volume will reach $588.1 million by 2030. Japan To Canada In and the CAGR indicator, according to analysts, will be at around 6.6% and 6.8%, in - Germany 8.1%.^[2]

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