Loyalme
Even more often consumers make decisions on purchase, being based not so much on traditional advertizing how many on own experience. The company can influence formation of unique experience of clients by detection of their requirements, the analysis of behavior and adjustment of the offers to make them more relevant according to requests of consumers. World brands use the loyalty program and CRM, paying more and more attention to clients and getting, thus, competitive advantage before other players of the market.
The LOYALME agency working in the field of CRM and programs of loyalty is founded in 2010. The head office of the company is in New York, the USA. LOYALME considers the mission the help to the organizations in increase in profit due to identification, preserving and monetizations of valuable clients. LOYALME develops and implements individual the loyalty program and ultramodern CRM solutions for B2B and B2C-segments. LOYALME services several global brands on a long-term basis, including Eli Lilly, Estée Lauder, LVMH, OBI, Unilever, Teva Pharmaceuticals. LOYALME U.S. and LOYALME Russia are included into structure of LOYALME HOLDCO.
2016: The Loyalme agency closed the first round of investments in the amount of $240 thousand.
In April, 2016 the International agency LOYALME working at the Russian market in the field of CRM and programs of loyalty announced closing of the first round on attraction of venture investments in New York. Money in the amount of $240 thousand was received from top managers of industry companies and graduates of the largest European business school INSEAD. The LOYALME agency shows positive results on annual profit and is going to direct additional financing to improvement of own technology platform.