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Tupperware

Company

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Manufacturer of home and kitchen utensils.

In the world

Tupperware is a world-renowned manufacturer of exclusive high-quality home and kitchen utensils. The company was founded in 1947 in the United States by chemist Earl Silas Tapper. The development, production and distribution of products is carried out by the parent company Tupperware Brands Corporation. Tupperware®, one of the first companies to implement a direct sales strategy, is known for its unique direct sales method, Home Presentations.

The products are distributed by independent consultants, which have reached 2.4 million people around the world. Today Tupperware is sold in more than 100 countries. The most extensive markets are: Germany, France, USA, Mexico, Russia, Australia and New Zealand, Italy, Austria, South Africa and Japan. Tupperware created the Tupperware Brands Foundation, which supports various children's organizations around the world.

In January 2009, Tupperware Brands Corporation was included in the list of the largest American Platinum 400 companies according to Forbes.com. In March 2009, Tupperware Brands Corporation ranked 2nd in Fortune Magazine's list of "Most Respected Companies in the World." In June 2009, Tupperware Brands Corporation received the RedDot Award for Best Design Team.

In Russia

In 1997 St. Petersburg , the first Tupperware Distribution Center appeared. In 2001, the Centers were opened on, in To Ukraine 2003 - in, and Kazakhstan the end of 2007 was marked by the company's entry into the market. In Azerbaijan June 2010, Tupperware entered the market. Belarus Now the Russia CIS countries form a separate cluster of Tupperware Brands Corporation - Tupperware CIS or Tupperware CIS.

As of September 2010, the number of Tupperware Distribution Centers in Russia and the CIS is 200, the number of independent consultants has exceeded 100,000 people. Since 2008, Tupperware CIS has been working closely with UNICEF and other charitable children's organizations. At the end of 2008, the company was awarded a diploma and award of the 2008 Product of the Year award in the special nomination "Unique Quality of Dishes and Innovative Design." In April 2009, Tupperware CIS received recognition in the 2 most important nominations of the Global Impact Awards following the results of 2007-2008: "Certificate: for high achievements in the field of charity and social activities and the implementation of the business plan" and "Significant contribution to charitable activities and high social orientation of business." At the end of 2009, Tupperware CIS received the 2009 Product of the Year award in the nomination "For stylish design and highly functional properties of modern home and kitchen dishes." In 2010, Tupperware CIS received the highest recognition - "Country of the Decade Tupperware Brands Corporation" in the category "New Markets."