Gimenez Veronika Olegovna (Taraba)

Gimenez Veronika Olegovna (Taraba)

Biography

Veronika Olegovna was born in Moscow.

In 1981 she graduated from school number 550.

From 1988 to 1990 she worked as a teacher of service labor in grades 4-8, school 550 in Moscow.

In 1990 and until 1991 - senior registrar, advertising manager of the cooperative "Your Doctor."

From 1991 to 1992, she was advertising manager of the Medicine, Culture and Sports Association of the People's Diplomacy Fund.

1992: Start of work in "CROC"

In 1992, she was invited to the CROC company as advertising director.

I got into the IT sphere by accident. By my first profession, I am a home economics teacher, I taught schoolgirls to cook, sew... I came to lose weight. Boris Leonidovich had a company that was engaged in the innovative method of weight loss at that time with the help of a vibration simulator. My girlfriend and I decided that we had excess weight, came to dump it, liked the manager, and we were invited to work. For two months I wrote out coupons at the reception, and then I was offered to do advertising. At that time, I did not know at all how this was done. In addition, there were no advertising departments in the media at that time, so I had to travel personally to the editorial offices, get acquainted with the responsible secretaries and editors-in-chief and agree with them on the placement of our advertising. Then the advertising departments appeared, and it became easier, but by that time I already knew many people

In 1996, she took the position of Director of Advertising and Public Relations, and in 1997 she headed the marketing department.

In 1997 she was educated at GUU.

Since 2002, he has been the Deputy General Director of CROC. In this position, Veronika Taraba is developing a strategy for positioning the company, building a system for monitoring the marketing environment and processes to form promotion programs based on the company's plans, external and internal factors.

While working at CROC, Taraba participated in many projects of the company's internal management - the introduction of a quality system, capital construction of office facilities, the formation of social and cultural programs for personnel.

In 2004, she took an MBA course, "Strategic Management."

She led the marketing of CROC until 2019.

2012: Publisher of iBusiness.ru

2015

Since December 2012, Veronika Taraba has been a co-founder of the National Business Network (LLC VAT"") (26%), which owns the site. i-business.ru Previously, the site published news about the IT market, but later repositioned to a social network for entrepreneurs and top managers. The second founder of VAT (74%) was the Dmitry Mendreluk founder of the publishing house, who "Computerra" later left the project. In September 2017, the site ceased operation.

2024: Angara Security Marketing Director

On January 18, 2024, Angara Security announced the appointment of Veronica Gimenez as Marketing Director. Among its key tasks is the development and implementation of a marketing strategy that contributes to further growth of the company's business and ensuring leadership among commercial integrators of the information security market.

The new marketing director will oversee the areas of marketing analytics, service and service promotion, public relations, partner marketing, digital marketing, event marketing, as well as the formation and implementation of ABM strategy, company loyalty programs and other blocks.

To implement Angara Security's long-term plans for business development in Russia and outside our country, high-class experts with experience in promoting expertise and solutions for b2b and b2g markets are needed. I am confident that the expertise and many years of experience of Veronica Gimenez in marketing will significantly strengthen the management team and allow us to guarantee the implementation of an outstripping strategy, − said Sergey Sherstobitov, CEO of Angara Security