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Trotsenko Olga Nikolaevna
Trotsenko Olga Nikolaevna

Biography

Career

2020: Marketing vice president and to strategic development of Svyaznoy

On July 9, 2020 Svyaznoy announced staff change in company management. Olga Trotsenko who was earlier holding a position of the marketing director is appointed to a position of the marketing vice president and to strategic development.

In this role Olga will supervise marketing direction, tools of loyalty and the block of intelligent systems of management. Olga joined a command of Svyaznoy in 2019.

Under its management more than 200 actions and advertizing campaigns were implemented. Besides, marketing strategy for 2020 which includes work with promo-activities, partner interaction was developed and implemented and also the directorate of marketing is re-structured.

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It is sure that versatile examination and leadership skills of Olga will help us to become better than competitors and is even closer to our clients. We will direct our joint efforts to becoming brand number one in the choice of buyers and to show to the market our strengths — the president of Svyaznoy company Evgeny Davydovich comments on appointment.
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I am inspired by an opportunity to apply the working experience to creation retail experience of new generation. For July, 2020 Svyaznoy is the brand setting standards of development of the industry. It is sure that together we will continue to strengthen positions of the company in the market and to develop its potential — the marketing vice president and to strategic development of Svyaznoy company Olga Trotsenko comments.
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