Turishcheva Olga Nikolaevna

Turishcheva Olga Nikolaevna

Biography

Was born on February 20, 1971.

Graduated from economics department of Lomonosov Moscow State University in 1994. In 1997 graduated from Institute of the USA and Canada of RAS.

From March, 1995 to October, 1998 - the brand manager, the sales and marketing director in Eastern Europe, the marketing director in CIS and Baltic countries in representative office of the Italian company Merloni Elettrodomestici S.p.A.

From 1998 to 2001 - the marketing director in the Russian department of the German corporation Bosch und Siemens.

2001: The marketing director in VimpelCom

From 2001 to 2007 - VimpelCom, the marketing director. Was responsible for rebranding of Beeline in 2005. In July, 2007 VimpelCom appointed Olga the development director of venture business.

2009: CEO Rambler

From April, 2009 to July 28, 2010 — the CEO and the board member of Rambler company. In Rambler the task to stop falling of a market share of search was set for it. In the spring of 2009 it made 4.9%, according to Liveinternet, and in June, 2010 Rambler processed only 2.6% of search queries in Runet. In December, 2009, in an interview to Vedomosti of Turishchev said that underestimated a situation in Rambler.

"When I came here, at once understood that the task will be heavy and to return leadership, in the company complete structural adjustment is necessary. The first what I faced — people did not believe here that the situation can be changed. All said: 'Nothing will turn out because at Rambler a bad karma'. The decadent mood was one of deep structural problems of Rambler, and I, frankly speaking, did not suspect that I should face in such measure a problem of motivation of employees", Turishcheva said.

But despite falling of a search share, Turishchevy it was succeeded "unroll a negative trend", follows from the message of Rambler and ProfMedia.

"We set the correct vector of development of Rambler, and it is important for me that integration of the companies and transition to work took place in new structure as fast as possible and effectively" — are quoted in the message of her word. The representative of Rambler Konstantin Vorontsov told earlier that the team of managers led by Turishcheva could stop a downward tendency of revenue and increase business performance, having shown a historical record on profitability — the margin on EBITDA in 2009 made 20%.

Turishcheva was going to remain in Board of Directors of new Rambler approximately until the end of 2010, integration of the companies (Rambler and Poster) will not come to the end yet, the manager, familiar with it, said.

2010: Return to VimpelCom

Since October, 2010 - the vice president for business development VimpelCom. Olga supervised venture assets of JSC VimpelCom. The circle of its tasks included building of optimal management model, increase in efficiency of venture businesses and also interaction with shareholders of joint ventures of VimpelCom.

2013: The marketing director in M.Video

Olga Turishcheva headed marketing of M.Video in 2013. Then the manager was faced by a task of creation and start of the general marketing platform which should was integrate in itself all communications.

In March, 2017 left M.Video.

"For 3.5 years on a position of the marketing director and e-commerce of M.Video Olga with success carried out the tasks facing it on start – she managed to form the strongest marketing team in the market, it is essential to develop Internet sales, to strengthen leader positions of a brand", - the representative of M.Video Valeria Andreyeva commented on Olga Turishcheva's leaving.

Awards

Olga held upper places of different ratings in the field of marketing and management (the 2nd place in the rating of marketing directors of the Sekret Firmy magazine in 2006; winner of tender of Company magazine "Best managers of 2002").

Family

Olga is married, has 2 daughters. Hobbies are cinema.