| Developers: | Daegu Limited |
| Last Release Date: | 2020/09/22 |
| Branches: | Internet services |
| Technology: | GIS - Geographic information systems |
Content |
Main article: Geographic information system
2020
Mail.ru Group sold Maps.me for 1.6 billion rubles of Daegu Limited company
On November 2, 2020 Mail.ru Group announced sale of Maps.me. The cartographic service created by the Belarusian IT entrepreneurs for 1.557 billion rubles is bought by Daegu Limited company which is included into Parity.com Group, reported in the press release of Mail.ru Group. Terms of closing of the transaction at the time of its announcement are not called.
The Russian Internet company explained sale of Maps.me. with the fact that this service is not a key product for Mail.ru Group. The company will receive three times more money from sale of this project, than spent for its purchase (542 million rubles in 2014).
By the beginning of November, 2020 the Maps.me application was downloaded by more than 140 million times. Every month not less than 10 million people use service. Maps.me allows to load on mobile devices of the map and data on objects from open cartographic community OpenStreetMap. Users can independently edit maps of areas known to them worldwide, applying on them the cities, roads and other points. At the same time cards and the navigator are available without connection to the Internet.
The Parity.com Group group develops global the system of instant money transfers which provides services to corporate clients in spheres of insurance, tourism, e-commerce, finance and others. Founders of the company — Victor Mangazeev and Alex Grebnev. The headquarters is in Switzerland.[1]
Free access to the directory of guides for 7 days
On September 22, 2020 Mail.ru Group provided two updates of MAPS.ME which will help travelers to plan trips. Now guides from the MAPS.ME directory can use free of charge within seven days. And still additional criteria for the choice of hotels appeared: rating, price and type of housing.
The seven-day trial period extends to City subscription + Outdoor Pass. It for September, 2020 includes more than 30 thousand guides worldwide: routes for walking tours and thematic walks, for beach vacation and jogs, author's selections of impressive sights and not tourist places, the best cafes and favourite bars of locals more than in 700 cities. The subscription includes guides for fans of active country holiday. In them differences of height are displayed: thanks to it it is possible to construct an optimal route — to pass on flat tracks or to climb up top.
The routes downloaded during action of the trial period will be available within 30 days. Further subscription cost for a month on iOS and Android will be 499 rubles. The annual subscription will manage in 1499 on Android and in 1590 on iOS.
Also on cards of MAPS.ME it became more convenient to armor hotels. It is possible to select the place for a stop now not only on arrangement. By search it is possible to specify dates of accommodation, the number of guests and type of housing: hotel, apartments, hostel, motel, guest house or even chalet. The offered options can be filtered according to rating or the price.
Possibility of start of an advertizing campaign for 1 ruble
On April 29, 2020 Mail.ru Group reported that entrepreneurs will be able to start the advertizing campaign of the business on cards of MAPS.ME for 1 ruble, and users – free of charge to browse and load guides.
Service will support small and medium business: owners of shops, restaurants, hotels and other points will be able to advertize three months them in applications of MAPS.ME for iOS and Android for only 1 ruble. Owners of the institutions marked on the map can start advertizing campaigns in MAPS.ME. It will help to attract travelers who plan future trips, and quicker to recover work after lifting of restrictions.
Besides, all users of MAPS.ME will get free three-day access to the directory of guides of service – it is possible to select the directions for future travel and to download the pleasant routes.
Earlier service started online travel using which it is possible "to visit" world sights, without coming out the house. Also the MAPS.ME command prepared the detailed instruction on adding of objects on the OpenStreetMap cards: the deposit of each user does the OSM cards the most detailed and relevant.
2019: Revenue - 159 million rubles
In 2019 revenue of Maps.me made 159 million rubles, and the loss on EBITDA reached 25 million rubles.
2010: Start of service
Maps.me was founded in 2010 by the Belarusian entrepreneurs and developers Yury Melnichk, Victor Govako and Alexander Zolotarev. The project was created on own savings of cofounders: to receive money for development of Maps.me, Mills sold the apartment in Minsk, reported the Belarusian edition "Our Niva" with reference to the entrepreneur.
You See Also
- Apple Maps
- Here HD Live Map
- Yandex.Maps
- Yandex. Navigator
- Maps.Me
- Navitel Navigator
- Roskosmos: Digital Earth
Notes
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