MasterCard Identity Check

Identity Check is a complex of solutions for confirmation of the identity of buyers and simplification of online shopping.

2018

Mastercard announced in February, 2018 that since April, 2019 buyers will be able to use biometric data, such as fingerprints and recognition of the person, at payment confirmation according to cards of MasterCard. Reported about it in the press service of the company, come to edition PLUSworld.ru.

"As biometric payment confirmation enjoys popularity and as there are more and more tablets and smartphones give an opportunity for use of biometric data, time for wide circulation of the technologies providing such method of identification of the card holder came", – explained in Mastercard.

According to the recent research conducted by MasterCard in cooperation with the University of Oxford, 93% of survey participants for payment confirmation preferred to use the biometric data, but not to enter passwords. Besides, 92% of specialists of the bank industry want to implement biometric solutions. Representatives of banks say that clients make purchases more willingly if service gives them an opportunity to use biometric confirmation. The number of failures from purchases decreases by 70% in comparison with other methods of authentication, for example, the one-time password by the SMS that positively influences experience of users.

The company notes that identification methods upon online purchases can force buyers out from the page of shop if require a lot of time and forces.  Therefore Mastercard offers one of ways of solving the problem: "use not that users for making payment need to remember (passwords) and to have at itself (cards or smart devices), and the fact that at them (for example, mobile devices) and the one who are they is (biometrics)".

The MasterCard Identity Check service is already available in 37 countries  worldwide. This technology allows to confirm online purchases and banking activities on the mobile phone with personal biometric data: fingerprints either scanning an iris of the eye of an eye or distinguishing the person. This solution considerably accelerates order placement in digital space and increases security, provides high convenience at payment of purchases or use of services online that, in turn, reduces the number of failures.

Transition to biometrics – a part of the new plan of MasterCard for assistance to banks, retailers and other partners in security and creation of new process of online purchases. For implementation of the plan new tools, such as service for detection of fraud of MasterCard (Decision Intelligence) or service were developed for automatic update of payment of accounts (Automatic Billing Updater) which use the most modern technologies, including artificial intelligence.

2015

October 14, 2015 MasterCard announced start of Identity Check service for financial institutions^[1].

The existing methods of payment confirmation take away the user from the website of online store on third-party resources for password entry. The final stage of order placement can take a lot of time and probably not bring for payment and purchase. With MasterCard Identity Check an opportunity will always confirm the personality near at hand of the user by means of technologies of biometrics and one-time SMS passwords.

Identity Check on the screen of smartphone (2015)

Technologies and data will help to confirm the personality, relying not on knowledge users of passwords, and on existence of mobile devices and also on data of the personality - biometrics.

Availability

According to plans of MasterCard, service will become available to financial institutions in the USA in the middle of 2016, in 2017 will extend on the world.

According to the company, hundreds of holders of cards in the Netherlands began to use biometric payments in September, 2015, similar process of testing takes place in the USA.

You watch also Payment systems and services