The name of the base system (platform): | Oracle Public Cloud |
Developers: | Oracle |
Date of the premiere of the system: | October, 2011 |
Technology: | CRM, SaaS - Software as service |
The Oracle corporation submitted in October, 2011 at the Oracle OpenWorld conference to San Francisco the most advanced business applications in the world for customer relationship management of Oracle Fusion Customer Relationship Management (CRM) which are delivered in the public environment of cloud computing.
Being a part of set of the integrated Oracle Public Cloud services, the corporate CRM-applications delivered in the environment of cloud computing offer customers all advantages of the SaaS model ("the software as service") without any limit, inherent to SaaS to CRM solutions which were developed earlier. New services of cloud computing give all power and functionality of the most advanced business applications of Oracle on the basis of simple and convenient model of a subscription without the need for acquisition of hardware or technical support of the software.
Oracle Fusion CRM Cloud Service helps sales managers to exceed competitors thanks to more intellectual approach to planning, search of potential clients, cooperation and end of transactions. The built-in e-business intelligence provides the information support which does not have analogs for decision making in the field of planning and sales management that allows managers and heads of sales departments more skillfully and to productively perform the work.
Services of cloud computing Oracle are constructed on technologies of Oracle and support different models of deployment at choice of the customer: in the public or private environment of cloud computing or directly at the enterprise.
The organizations can begin with one software module and over time add functionality of a full range of business applications.
"We consider that Oracle Fusion CRM is the most intelligent solution for customer relationship management (Customer Relationship Management), available in the environment of cloud computing or somewhere else, – Anthony Lye, the senior vice president for the Oracle CRM direction noted. – Oracle Fusion CRM is also a part of the most full range of services of a corporate class in the environment of the cloud computing available today and opening a direct path to cloud computing for the companies which need the corporate level of efficiency, security and responsibility of the supplier".
Oracle Fusion CRM Cloud Service – gives the functionality, best in the class, of CRM which helps to make sales process more productive.
Oracle Fusion CRM Cloud Service allows the organizations:
- integrate management of sales territories with management of quotas for sales for resource optimization of sales departments;
- integrate master data on clients and products with all CRM processes – for the first time for CRM solutions in the environment of cloud computing;
- provide the center of the client consolidated for all CRM processes which cornerstone the classical "overview of 360 degrees" is;
- help sales managers to be focused on solutions which consider not only customer needs, but also analysis results of potentially interesting products for formation of target offers;
- improve search of potential clients, building communication with them on the basis of multilevel marketing campaigns and the standardized processes of determination of potential clients.