Price ru: Application for safe online shopping

Main article: Mobile applications

2021: Launch Application

Price.ru December 8, 2021 launched an application for safe online shopping.

The program is available for download in the App Store and Google Play.

Over more than 20 years of work, experts have Price.ru managed to digitize and accumulate data on most of the goods that have ever been sold on the Internet. On their basis, the service team developed an application that meets the spirit of online shopping: with its help, purchases in a smartphone can be made quickly, conveniently and, most importantly, reliably.

The application is supported by devices based on iOS and Android. Marketplace developers have created convenient functionality for shopping. The customer can use the usual way to compare prices and go to the store website to make a purchase, or find profitable promotions and promotional codes and use them when ordering to the store. But with the advent of this mobile application, users have another way to make purchases - right in the Price.ru application, without the need to go to the store website and fill out checkout forms.

In the application Price.ru there is an option to quickly buy in two clicks, bypassing the cart. A rare checkout technology for Russian retail was sold using Apple Pay. The buyer's payment data will appear from his Apple Pay profile if he was previously authorized in the system.

Creating an online shopping application, the Price.ru team paid special attention to the safety of purchases. Buyers' personal information, such as credit card numbers, is not available to sellers, and Price.ru servers store only transaction information. There are many ways to pay in the application - Apple Pay, Google Pay, as well as Visa, MasterCard and Russian - WORLD. Cash payment is also available when the order is received.

The assortment of the marketplace Price.ru as of December 2021 is 32 million goods - this is more than 2000 categories. About 4,000 stores are combined on the marketplace platform, which meets the most demanding consumer demand. One of the features of the Price.ru application is a transparent settlement system: the seller receives a payment within 1-2 days after the delivery of the order.

80% of stores that place goods on the Price.ru platform are small and medium-sized businesses whose own trading platforms do not always highly convert incoming users or do not have mobile-optimized sites at all. Placed in the Price.ru application, they receive excellent product content and guaranteed sales, the company said.