SBI Bank: The circle

"The circle" – a complex banking product for management of family finance from the Japanese SBI Bank.

2021: The personalized Stories

SBI Bank presented on February 9, 2021 the personalized Stories directly in the banking application.

And as bank Japanese, stories differ in special color and will please fans of this country and culture.

It is clear and functionally "packed" information saves time and acquaints users with financial life hacks. In the stories format of SBI Bank offers recommendations about financial behavior for adults and children, news about products and bank shares and, of course, valuable and relevant advice for fans of the Japanese culture and not only. Here both the ratings of the Japanese restaurants, and information on courses of national Japanese painting sumi-e, and the amusing facts about the land of the rising sun. Having come into the application, it is possible to learn at the same time how correctly eat the Fugue or that this or that Japanese word means. In stories it is possible to get advice what to look at cinema at and where to fly to have a rest.

Service of stories for bank was developed by the international financial technical-company CASHOFF. According to SBI Bank, the online solution for for management of family finance based on CASHOFF technologies won hearts of consumers: in a year since product launch already more than 5000 clients estimated as it is convenient and profitable to manage the budget all family. And the children's application version allowed to involve hundreds of the least clients of SBI Bank in planning of family savings.

Relevant financial technical-solutions allow to offer each client that it will be interesting to him and it is useful, just by such principle service of stories in the SBI application of Bank works. Such personified approach is the cornerstone of all our products and services which we offer in a packet "The circle", proceeding from needs of each family member, told Andrey Karmanenko, the development director of retail business of SBI Bank.

With implementation of service of stories of CASHOFF mobile application of SBI Bank becomes more significant communication channel with clients. In fact, the Bank received the report tool to clients of marketing and educational materials. And use of technologies of the intellectual analysis of transactions and checks from CASHOFF doubles efficiency of communications with the client, allowing to profile more precisely users and to provide personal recommendations. It allows clients to make more weighed decisions in management of the finance, and – it is better for Bank to understand the current requests of the clients and to adapt for them the products and services, noted Mikhail Medvedev, the founder and the CEO of CASHOFF.

2020: A possibility of payment of games in the territory of entertainment center of Round1

In Moscow the Japanese entertainment center of Round 1 opened. It became known on December 14, 2020. The Round One corporation performs activity in Evropeyskoy shopping Center in cooperation with SBI Bank. At owners of charms "The circle" in mobile application will appear a separate game purse of Round1, it will also be possible to pay with payment charms games in the territory of entertainment center and to receive additional privileges according to the loyalty program. Read more here.

2019: Representation of the product "The Circle"

SBI Bank in December, 2019 announced TAdviser creation of the mobile banking application "The Circle" in which all family members could receive financial services within one account. The Circle system consists of adult and children's mobile applications, the debit and credit card, a payment NFC charm of ISBC with the admission in school and protection against telephone swindlers thanks to lack of the CVC code.

Mobile applications "The circle" and NFC charm of ISBC

The movement of money on the account are transparent for its owner, and he solves whom it lets in that circle of the entrusted people who can dispose of means. Mobile application shows all financial life of family in one window. It helps not only to analyze expenditure of everyone, but also to plan the general budget on the basis of studying of the expenditure, most characteristic of each family member.

The account holder for each participant sets the access level. It can not limit the new user in expenditure. So, if the account holder decided that someone from family members is awarded the status "authorized representative", then such person get unlimited access to the general money.

For the user with the status "the person" it is possible to set individual limits per day, week or month. Mobile application can analyze expenses of all family – both expenditure in general, and expenses on purchases certain, similar to destination, for example, on products. It is possible to configure the application and so that it will allow to understand how each specific person from "the circle" spends means.

Allows to run mobile application and all normal payment orders of the client. In it other people can transfer funds – by the card number, by the phone number, between accounts in one bank or in general to other bank. Through the application it is possible to pay for housing and communal services, for mobile communication, to make other payments in which there is a requirement from time to time. Using the account it is easy to open additional bank accounts, deposits, including currency. If necessary it is possible to switch online from one currency to another to pay on favorable rate, avoiding two-three convertings. At the same time removal cash in all ATMs of the world – is free, SBI Bank does not take the commission for the fact that his client decided to withdraw money in "someone else's" ATM.

Having installed the application, it is possible to see how all family members dispose of money and as they use additional options which the bank gives to the account holder. It is as visible how the amounts which the bank charges on the means placed on the account form. In the account the status of deposits is visible. The application allows money of family to live in a financial ecosystem where everyone can use those options which are convenient and useful to it at the moment, and quickly to switch between accounts depending on the arisen task.

In general, according to developers, The Circle application allows to spend all family money more rationally as all expenses are visible at once.

Mobile "moneybox" in the children's application "The Circle Start" and a stylish charm for children

SBI Bank pays special attention to children and how they study elements of financial literacy. "The circle" offers for children own version of mobile bank – the personal application "The Circle Start". It shows how the child disposes of the funds allocated to it on his personal account, shows the history of transactions and learns to save.

Using the built-in electronic moneybox the child will be able easily to collect the necessary amount on desired purchase. It automatically collects a remaining balance of the money given on pocket expenses. It to fill up the second method – to perform a task of parents. For example, mother can ask the son to vacuum carpets and to take a walk with a dog, and to charge to comb the daughter the scattered dolls and to put them to bed into place for toys, and then to read with the nurse of 20 pages of "The wizard of the emerald city". To the boy the award in 300 rubles which he can spend at discretion is established or save up. And the girl on money which will be added after accomplishment of order is allowed to go with the nurse to shop and to choose a new dress for a doll. The child can "break" at any time the moneybox and spend money. If the decision "is made will be enough to save, it is time to spend", then the application will send to adults the notification.

The similar game solution helps the child most to be responsible for the financial acts. He earns, saves, spends, and at the same time knows how its work is appreciated. And parents can monitor expenditure of the child and observe, how competently he disposes of money. And all this is without excess urgings on and reminders.

Using a stylish payment charm children can pay breakfasts and lunches and also travel by the Moscow transport. At the same time to spend money "for the party" it will not turn out – in it the limiter of online payments "is sewed". The gadget is protected from swindlers, is waterproof and does not break.

Also adults, for example, for journey payment can use a charm. Similar devices already became a convenient and safe alternative to cards, especially if it is necessary to leave them in a locker room or if the client of bank has a credit card with a big limit.

At loss it is simple to recover a charm. For this purpose it is not necessary to address to the multifunction center (MFC) and to wait long. The bank without request of additional documents will recover it for only several working days, and couriers will get a new charm home to the account holder.

The loyalty program for all family

The bank offers the clients the family loyalty program. About 10% of the total amount of purchases of all family return to the account in points. Each point is equal to 1 ruble. There is no limit amount of the added points, the term of life of points is not limited, i.e. they do not burn down. For purchases in partner shops of bank return will make up to 20% in rubles.

Users of the application "The circle" select those categories in which the family will consider to receive a cashback for itself the most important.

Clients of bank can apply for three levels of the increased charge of points of a cashback depending on expenditure. "Bronze" level is established if from the bank account the family jointly makes purchases on 5 thousand rubles, "Serebryany" if from the account 30 thousand rubles and when 50 thousand rubles are spent are spent – that is the Gold level. At each level to family members new types of goods and services on which the cashback up to 10% is charged open.

Additional products

Interest which the bank accrues on a remaining balance according to the joint family account – 6%.

In the application it is possible to open an accumulation account and to transfer there temporarily unclaimed money. On means on this account the bank charges up to 6% too. In the application online it is possible to open the deposit designer "The Rules".

In general "The circle" is an easy-to-use, but at the same time functional mobile application by means of which it is convenient to monitor the family budget. According to SBI Bank, there are no analogs "The circle" in the world yet: in this application all options which the modern bank can offer the client and his family are collected in one place.