RSS
Логотип
Баннер в шапке 1
Баннер в шапке 2

SberUniversity: Campus AR

Product
The name of the base system (platform): Virtual Reality Projects
Developers: SberUniversity (Sberbank Corporate University ANO DPO)
Date of the premiere of the system: 2025/05/05
Branches: Education and Science

Main article: Augmented Reality (AR, Augmented Reality)

2025: Campus AR launch

SberUniversitet launched Campus AR - one of AR-navigations in. Digitized Russia 24 locations of the university on the territory of 40 hectares, added about 400 navigation points. The company announced this on May 5, 2025.

AR navigation is based on NaviAR visual positioning technology, developed by Sber Metaverse Tech. Using artificial intelligence, the system analyzes the image from the smartphone camera, determines the user's location and builds a route in augmented reality. Pointers appear right on the phone screen - on top of an image of the real world, making moving around campus intuitive.

{{quote 'author=said Alexey Shvetsov, Chief information officer SberUniversiteta. | "Today, AR technologies are moving from the category of interactive entertainment to the category of important tools for digital transformation. At SberUniversitet, they become part of everyday experience. Together with colleagues from Sber Metaverse Tech, we made a convenient navigation that will help guests and listeners not to get lost among dozens of campus locations,}}

The application launches instantly without installation: for iOS - using AppClip technology, and for Android - Instant App. You don't need to download anything - just scan the QR code.

Soon an AR quest will appear in the application - this will help you get acquainted with the key points and meanings of SberUniversity in a playful form.