| Developers: | T2 (T2 Mobile, T2 RTK Holding) formerly Tele2 |
| Date of the premiere of the system: | 2025/09/17 |
| Branches: | Telecommunications and Communications |
| Technology: | CRM - Loyalty Systems |
2025: Launch of "Gigabeck"
T2 started the mechanics of returning the percentage of spent Internet-trafic. "Gigabeck" is charged for use Internet in the categories selected by the subscriber - from messengers and to social networks and. online movie theaters The Marketplaces operator announced this on September 17, 2025.
"Gigabek" works on the principle of bank cashback, only instead of returning rubles, the client receives a part of the spent gigabytes back. The more the subscriber uses the Internet in the selected categories, the more gigabytes they return to them. So, gigabeck becomes not just a service, but a fundamentally new phenomenon in the telecom market. It is measured not as a percentage of the discount, but in a real, useful resource that can be spent, exchanged or transferred.
To receive a gigabeck, the client needs to pay the subscription fee in a timely manner and choose two categories for which remuneration will be charged each calendar month. Subscribers with an active MiXX subscription can choose two more additional categories monthly. The list of categories includes instant messengers, maps and navigation, social networks, music, marketplaces, videos and movies. A universal "for all" category is also available to subscribers. It covers all other traffic except the directions already selected.
You can select categories for the next calendar month from the 25th of the current one in the mobile application or in your personal account on the T2 website. And now, from September 17, subscribers can choose categories for the remaining days of September and immediately start accumulating gigabacks. The calculation starts on the selection date. The gigabeck accrual occurs until the 15th of each month for the previous period. The subscriber can use the received gigabytes for the Internet, exchange, share with other subscribers or sell on the "T2 Market." The maximum volume of a gigabeck is 50 GB per month.
The service is available to subscribers of open tariff plans "Enough!," "My online," "My online +," "My conversation," "Everywhere online," Black and Premium. Details - on the gigaback.t2.ru.
Шаблон:Quote 'author=said Andrey Borzov, T2 Product and Customer Experience Director.
