Toshiba M-series TVs

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• TVs (Russian market)

2021: Toshiba M550

On December 15, 2021, Toshiba announced that M550 and S350 TV lines have appeared in Russia .

According to the company, the lines are represented by models of different diagonals: 65, 55 and 50 inches. DTS Virtual X and Dolby Atmos technologies are available in M550 and S350 models, as well as REGZA Power Audio.

TVs of both lines are equipped with the VIDAA operating system (OS) for Smart TV, which supports various functions such as voice control and universal content search across all platforms, the VIDAA OS does not overload the TV interface and provides access to any content.

So far, only two models are presented in the line, which will gradually appear in early 2022. TVs will be available to customers in different price segments, including premium ones. noted Jay Dong, head of TV sales at Hisense and Toshiba in Russia

Adaptive dimming technology helps to achieve greater color saturation, which divides images into small zones and applies different contrast gain curves to them depending on the content.

According to company representatives, Toshiba takes care of the eyes of viewers, reducing the emission of blue light from the screens of Toshiba M550 models, which is confirmed by the TÜV Rheinland certificate.

Pixel recovery technology, reducing frame blur and jitter ensure smooth and clear movements on the screen. The color scheme of shades brings you closer to reality. The saturation of the colors is maintained at any viewing angle, which allows you to settle in front of the screen of a large company. Moreover, the existing 4K Resolution + function optimizes image quality to 4k, even with a standard FHD signal.

For December 2021, there are models on sale with diagonals of 50, 55 and 65 inches, the rest of the variants of the Toshiba M550 diagonals will also appear on the Russian market, but a little later. Consumers can purchase TV 55M550N from these Toshiba lines in retail and online stores of M.Video, Eldorado, as well as on the Aliexpress trading platform.

S350 line TVs can be controlled by voice by pressing the voice search button on the remote to say any command aloud, the TVs will quickly respond to the request.

All Toshiba S350 TVs also have a 4K Resolution + scaling function, thanks to which TVs intelligently analyze the image frame by frame and accurately reproduce colors, creating a realistic image.

With support for HDR technology, including Dolby Vision, viewers can see more details. Ultra HD 4K allows you to make the resolution four times higher than Full HD.

The REGZA Power Audio sound technology deserves special attention, which allows you to hear sound as if the viewer is in the center of what is happening. The TVs are equipped with two 8W speakers for more realism and balanced sound.

TVs of the S350 line are also available in retail and online stores of M.Video, Eldorado and on the Aliexpress marketplace.