The jewelry designer of Pierre Lang optimizes sales using NetApp

On October 17, 2011 — Pierre Lang ("Pierre Lang") represents the exclusive jewelry designer jewelry extended by individual direct sales. Projects which need to be implemented instantly change of clients and the fluctuation in demand require flexible IT infrastructure and the simplest management. The main requirements to the system designed to replace the existing DWH of SAN were flexibly scalable infrastructure of data storage, consolidation of the Windows OS file services, necessary for business, the maximum data security and also capability quickly to react to the changing business needs. As a result the company made the decision on implementation of the complete solution for data storage from NetApp.

"The unified storage systems from NetApp are ideally supported our business model and meet the requirements of mid-size enterprise, such as ours — Felix Losan, the Chief information officer of Pierre Lang Europe Handelsgesellschaft mbH company emphasizes. — Besides, the high speed of mastering of this management system allows to develop, test and implement quickly own ideas".

Pierre Lang the file services which are closely connected with enterprise resource planning under external control of SAP R/3 are extremely important for business. For ensuring uninterrupted sales process in all 12 European countries where Pierre Lang works, the company made the decision on transition to the iSCSI protocol and the general data warehouse on the basis of the Netapp FAS2040A system. Two controllers of an external bulk memory and control of double parity of a system of Netapp of RAID provide necessary reducing ability of functions. The Netapp Snapshot technology prevents data loss which can result in significant financial damage in connection with application of model of direct sales. Several thousands of consultants for jewelry in Europe transfer the requests by faxes or via the Internet. It requires flexible and scalable model of data storage which can be adapted according to a situation with the orders and campaigns for sale creating large volumes of data.

"The separated DWH of Netapp consolidates all data on one platform — Felix Lozan explains — and is rather flexible to give us the chance to set and provide a storage mode of data on demand".

Today the big data stream and a set of small projects do not force the staff of the company to work round the clock thanks to scalability and simple management of new infrastructure of data storage any more. Moreover, employees are ready to the solution of new problems, such as introduction of the corporate e-mail addresses for consultants Pierre Lang and further expansion of business in Europe.

"What there were future business needs, the flexibility of a storage system from Netapp company will help us to cope with them" — Felix Lozan noted.