Implementation "KORUS Retail" based on MS Dynamics AX 2009 in the Tyumen TSUM is complete

The Tyumen TSUM is "business card" of the Tyumen retail. The range of shop – clothes, haberdashery, gifts, household goods, home appliances and home appliances – only more than 20 specialized departments and sections. The total area of shop is more than 22000 sq.m.

Situation

From the moment of foundation of shop in 1947 permanent upgrade, technical improvement and improvement of service quality were the main reference points for the management. Thanks to the aspiration of the company to support steadily high level of service and the correct setting of business processes, in 2009 the company was certified in ISO 9001:2008. "Live – means to try new", - Natalya Iosifovna Osintseva, the CEO of the Tyumen TSUM is sure. Thanks to such approach of the management the company aims to warn requests of buyers, constantly developing the range and offering new groups of goods. Besides, in department store the specifics of fashion-retail are available: to keep up with promptly changing fashion trends and change of collections of the leading brands, the goods on shelves should be updated constantly. It creates additional requirements to merchandising setting: it is necessary to provide the high speed and transparency of process, to minimize costs and to organize decision support for purchasing department. Need of optimization of this end-to-end process served as an incentive to reconsideration of all system of management, regulations of work, and also processes of budget management. As a result top management of the company made the decision on implementation of a complex ERP system of a world class.

Choosing a Solution

The analysis of the ERP systems available in the market showed that the Microsoft Dynamics AX-system one of the best platforms allowing to implement tasks of retail business. It covers all fields of management - from finance and the business analysis to customer relations and personnel – and at the same time allows to consider industry specifics and individual requirements of the company. The choice of the platform was also influenced by reasonable price relation, productivities and qualities. After in-depth examination of solutions based on Microsoft Dynamics AX, the company management stopped the choice on "KORUS|Retail" - the solution of CORUS Consulting company certified by Microsoft. "KORUS|Retail" is the end-to-end system including the best practices of management of retail networks and shops. The solution was created in 2002 and proved the efficiency on more than 30 successful implementations in different trade formats. Thanks to participation of experts, western consultants and representatives of the leading companies of the Russian trade, the solution "KORUS|Retail" covers all range of business processes of trade enterprise, provides a broad set of functions, specific to the industry, and allows to optimize retail business significantly. The Tyumen TSUM selected the solution "KORUS|Retail" both for the "fashionable" direction of the business, and for automation of the shop of electronics Tekhnoshok which is in the territory of TSUM. "For many years works with different trade formats at us it turned out to create the unified solution with broad functionality. Now it allows us to execute successful projects not just in different segments of retail, but also to ensure functioning in a single system to the companies managing several businesses", - Mikhail Burachkov, the curator of the project from Corus Consulting notes.

Implementation

During rather small time frame – the project lasted only 9 months – the Tyumen TSUM took a huge step to parts of optimization of internal processes. Using a project team from Corus Consulting regulations of work, the politician of budgeting and process of treasury were created and formalized. "The project in the Tyumen TSUM is of very great importance for our command – it is interesting both in terms of tasks, and in terms of pleasant business and personal customer interaction. Separately I would like to select a role in the project of the CEO of TSUM Natalya Iosifovna Osintseva – the initiative and aimed at result top manager, she acted as this "driver" of the project from TSUM" - Anna Korchminskaya, the head of sales Microsoft Dynamics AX CORUS Consulting notes. – "It is known that if the company management has no "political will" on success of implementation of management accounting, then the project is almost doomed to a failure. In this case we were sure of success – top management very carefully, scrupulously and qualitatively approaches work on projects that guarantees good result". Thanks to efforts and aiming at result of the general project team TTSUMA and Corus Consulting the project was implemented just in time and in the stipulated budget. The project team from the customer treated the project more than responsibly: on the enterprise the order on start of the project was issued, and the role of the curator was undertaken by the CEO of the company. Key experts of TSUM along with the job responsibilities were also engaged in system implementation, strictly maintaining all "defined points" of the project according to the approved schedule.

Results

For creation of the unified information system the following tasks were solved:

1. Management of an organization structure of the company
2. Assortment management
3. Management of settlings with suppliers, buyers and other kontagenta
4. Purchase management of goods
5. Management of merchandising
        - Transport logistics
        - Goods acceptance on purchase
        - Moving of goods to a trading floor
        - Return of goods from the buyer
        - Inventory
        - Sales management
        - Management of a goods resort
        - Accounting of certified documents on goods
6. Pricing
7. Management of marketing
8. Integration with external systems
9. Drawing up reports
10. Automation of a financial circuit
        - Traffic control of money
        - Management of financial resources
        - Budget management
        - Management reporting

"In spite of the fact that the Tyumen TSUM – the historical market leader, we do not stop in development of our business. We are improved in each of the key directions of our activity: we increase customer service quality, we improve a working environment for our employees and we develop partner relations. Implementation of the unified information system "KORUS|Retail" based on Microsoft Dynamics AX – a logical and important step in this direction. The first results of implementation can be estimated already now: for example, we could cut down significantly overheads and labor costs of personnel at data processing. All this makes complex impact on business: for our clients – it is economy, for personnel – there is less routine, and for suppliers – more operational interaction"
Natalya Iosifovna Osintseva,
CEO
Tyumen TSUM Ltd

"The simple truth consists that there are no difficult projects if there are correct people who want and can successfully perform the work. We very much results of work in the Tyumen TSUM: it was the ideal project in terms of customer interaction". Anna Korchminskaya,
director of the department of ERP
CORUS Consulting